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Nike SB Project BA: Shoes for Skaters by Skaters


Brian Anderson channels 20-plus years of skate experience into design of his cutting-edge shoe.

Few skateboarders can seamlessly blend the worlds of fashion, art and skate, but the NIke SB Project BA shoe shows that itís second nature for Brian Anderson. His unmistakable style comes across in his new shoe design, the innovative Nike SB Project BA≠≠≠.

Anderson is a time-tested giant in the industry known for his avant garde personality, unmistakable flip tricks and tendency to attack gaps and staircases with reckless abandon. His style demands shoes that provides cushioning and precision control ó features he emphasized when designing the Nike SB Project BA. A drop-in Nike Lunarlon cushioning system muffles hard impacts while a low-profile cupsole is in keeping with the traditional skate shoe feel.

ďWith the Lunarlon cushioning you can jump down stairs all day,Ē Anderson says.

Lastly, the running-inspired toe gives the Project BA a classic look. Not only does it stand out, it is perfect for nailing flip tricks.

ďItís different when youíre preparing to do a flip trick if you have that curved runner toe,ď Anderson says. ĒItís something that looks very runner, but itís important that your heel sits low so it still feels like a skate shoe and you can feel your board.Ē

The Nike SB Project BA also comes in a premium version showing off Andersonís artistic side via his personal interpretation of the Swoosh and a cutout ankle for a less restrictive fit.

The Nike SB Project BA will be available at select retailers on Aug. 16.


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