Panasonic and Fujitsu Begin Joint Pilot Project of Cloud-Enabled Smart Appliances

Seeking to create new value around food and health

Tokyo - Panasonic Corporation and Fujitsu Limited today announced the launch of a joint pilot project that aims to create new value for customers while also tying in with other industries such as food and health. Each company’s respective strengths, including information from Panasonic’s smart appliances and Fujitsu’s cloud technology, which enables this information to be efficiently analyzed and visualized, will be leveraged in the pilot project. Panasonic and Fujitsu intend to use the knowledge gained through the pilot project to develop new services that enhance convenience and comfort in customers’ daily lives.

Overview of the Joint Pilot Project

1. Objectives
To design and demonstrate ways for creating added value and developing new services businesses focusing on broad industry sectors such as food and health. This, in turn, will enrich the daily lives of home appliance users.

2. Period
Until March 2014

3. Test Group
Panasonic employees

4. Organization
The pilot project will be overseen by the Panasonic R&D division’s Cloud Solutions Center, as well as a dedicated organization established by Fujitsu in April of this year.

5. Project Activities
Fujitsu’s cloud technology will be employed to analyze information generated by smart appliances used by the test group. In collaboration with partners in other industries, the companies will explore plans for developing new service businesses. For example, Panasonic and Fujitsu will work with companies in the food industry to explore services that provide appliance users with relevant recipes, food-related health information, and discount information based on analyses of their food consumption habits and lifestyles.

6. Future Plans
In light of the results from the pilot project, Panasonic and Fujitsu will work to develop and commercialize services with partner companies from other industries.

About Panasonic

Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products in three business fields, consumer, components & devices, and solutions. Based in Osaka, Japan, the company recorded consolidated net sales of 7.85 trillion yen for the year ended March 31, 2012. Panasonic’s stock is listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) Stock Exchanges. The company has the vision of becoming the No. 1 Green Innovation Company in the Electronics Industry by the 100th year of its founding in 2018. For more information on Panasonic, its brand and commitment to sustainability, visit the company’s website at http://panasonic.net/.

About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Over 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE:6702) reported consolidated revenues of 4.5 trillion yen (US$54 billion) for the fiscal year ended March 31, 2012. For more information, please see http://www.fujitsu.com.

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