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Softwrap Offers Logistics Solution Powered by SwiftCD


Softwrap vendors and customers to benefit from physical CD delivery option

ATLANTA, GA -- March 8, 2005 -- Manufacturing and fulfillment leader SwiftCD ( today announces that Softwrap, a world leader in digital rights management, will be offering software developers and clients a new and unique logistics solution, powered by SwiftCD’s on-demand manufacturing and fulfillment service. Thanks to SwiftCD, Softwrap vendors will have access to a quick, affordable and powerful cross-selling tool that will be available to customers in the ease of just a few mouse clicks.

With this new delivery solution, a purchaser will be able to order a backup copy of the software they purchase on a CD-ROM. Software companies can then include other trials or demos on the disk to be output as desired, with the freedom to change, update or expand menu items or choices at any time. Such physical delivery options give end users the satisfaction of a physical delivery for their purchases, while also giving them the opportunity to review, try out -- and purchase -- other software titles offered by the same provider.

Physical delivery powered by SwiftCD saves dramatically on hosting costs, and means that -- as all the software is already on a disc -- there’s no need for the customer to go through the often tedious process of downloading the program. Best of all? The service is offered free of charge to Softwrap clients.

How it works:

1. The Software author contacts his or her existing business developer at Softwrap – or contacts if they do not have an account

2. The Author/Publisher uploads the title or titles to Softwrap FTP

3. Softwrap uploads the CD to SwiftCD

4. When purchasing a trial version, the end user is offered the option of physical delivery of the title via CD-ROM. There is no charge for the CD – just a minimal fee for shipping and handling.

5. The end user receives the CD, installs the purchase, samples some of the other titles included on the CD – and comes back for another purchase.

“Softwrap is a leader in software wrapper technology and digital rights management, so we’re certainly delighted to be able to support them with physical delivery,” comments Jason Foodman, Chief Executive Officer of “Thanks to our seamless manufacturing and fulfillment services, Softwrap can now offer the vital option of physical product delivery to their clients.”

“The option of physical CD fulfillment for our software customers was a logical and natural next step,” comments Dylan Solomon for Softwrap Limited. “In supporting us on this initiative, SwiftCD was able to provide us with a superb solution for our customers.”


A division of DigitalSwift Corporation, SwiftCD ( is the world leader in manufacturing and fulfilling on-demand, dynamic and build-to-order CDs and DVDs.

In 2000, SwiftCD introduced its now patent-pending on-demand, built-to-order manufacturing concept into the world of downloadable software and music -- a concept it combines with a highly effective and attractive “pay as you go” business model. SwiftCD’s manufacturing and physical delivery services empower businesses to deliver more personalized, individual CDs and DVDs to their customers faster – while generating significant new revenue for SwiftCD’s clients.

Every CD at SwiftCD is individually produced to order with custom label and contents, and seamless, dynamic label and content options allow for individual content. The company offers large-scale CD/DVD replication, as well as small-scale CD/DVD duplication services, blended with warehousing and logistics programs. In addition, SwiftCD handles all aspects of order fulfillment including online tracking, reporting, and customer service, and offers additional inventory, manufacturing, warehousing, or fulfillment services, as needed.

For more information on SwiftCD, please call Jason Foodman at (770) 922-4007. For background materials on, please contact Angela Mitchell at, or call (904) 982-8043 -- or visit

About Softwrap

Softwrap is a virtual shrink-wrapping programme that provides authors and distributors with a secure means of selling and distributing their software digitally, whilst at the same time providing the consumer with ‘try-before-you-buy’ facilities.

Softwrap Limited, a British-based company, is a leading e-commerce company that specialises in products and services that enable digital distribution and sales in many formats. Softwrap is represented in North America, Europe, Africa, Asia, Australia and New Zealand, where on-going research and development occurs and also ensures the best opportunity of globally distributing its business partner’s software, should they also require marketing and distribution assistance. For further information please visit

Contact: Dylan Solomon, COO,, + 44 (0) 20 7089 4111

All companies and products referenced in this press release, including SwiftCD® and DigitalSwift®, are the registered trademarks of their respective owners.


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