Deliver Your News to the World Changes Design Standards for Online Hotel Reservation Systems


Vienna, Austria - Mar 4, 2005, Online hotel reservation system developers “” recently underwent an interface redesign, aimed at re-defining the way in which online hotel reservation systems are perceived. Aimed at increasing the conversion rate of “first time” hotel bookers, placed a great deal of emphasis on improving the ease of use, along with the introduction of a classical onscreen design. After extensive research and online user surveys, the typical “Buy now and get 70% off” impression of online hotel reservation systems was not ideal to the predominantly European target market.

The internet professionals at redesigned not only the onscreen design, but also the complete “backend” system has been redesigned. Now the travel agent partners can easily and effortlessly maintain hotel rates, availabilities and amenities on all properties within minutes, thereby reinforcing the fact that is one of the world leaders in online hotel reservation system development.

Since established in 1999, has continuously upgraded its’ online system to maintain market share in the ever increasingly online hotel reservation market. Featuring over 35 countries, and over 2500 hotels online, has positioned itself not as one of the biggest reservation systems in the world, but one of the easiest to use, thus honing in on the extensive “first time user” markets.


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