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Online Jewellery Store Owner Urges Australian Women to Select ‘Stylish’ Festival Outfits


SYDNEY, Australia April 2012 – Easter weekend is a time for taking a break from the pressures of work and having fun with many festivals and family gatherings held during this period. Performers and spectators alike travel to various places around Australia to witness diverse music and cultural festivals such as Australia’s largest urban music festival Supafest, the Apollo Bay Music Festival, the traditional Bellarine Estate Easter Egg Hunt fundraiser in Victoria, the National Folk Festival in Canberra and BluesFest in Byron Bay just to mention a few.

Lulu and I founder, and Audrey Hepburn fan, Fleur Filmer urges women not to give in to peer pressure and dress in the “festival style” people are wearing these days. “Women are graceful, strong and beautiful creatures and we should all represent ourselves as such. Instead of dressing the way everybody else does, we should epitomise longstanding style icons like Audrey Hepburn and Grace Kelly with simple, elegant outfits,” said Fleur Filmer.

Lulu and I is an online jewellery and accessories store that specialises in offering women stylish and timeless pieces that make them “look like a million dollars but are affordable,” explained Fleur.

Passionate about women retaining their femininity and elegance, Fleur believes that trends these days for ripped jeans, oversized cardigans, and clothing cut in men’s styles do nothing to express the radiant self each woman has inside of her.
“When we look back at old photos and think ‘what was I thinking?’ that is because we were dressed in what was ‘cool’ at the time and not in simple, elegant outfits with stylish accessories,” said Fleur.

The myriad of fabulous fascinators, unique belt buckles, sophisticated headbands, ornate hair clips and versatile satin flowers that Lulu and I stocks in addition to beautiful necklaces, earrings and bracelets all epitomise the simple and elegant style of screen immortals that highlight each woman’s individual femininity, according to Fleur.

All of the gorgeous accessories are designed with passion and manufactured by artisans using the finest materials and workmanship. Each purchase arrives wrapped in beautiful gift-wrapping and is posted free within Australia.

Lulu and I offers stylish gifts for women with glamour and elegance, sophistication and grace that never go out of style. Choose from a vast array of beautiful things at jewellery and accessories that are perfect for women who want to shine and stand out as they witness some of Australia’s Easter weekend events.


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