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Mobistar actively participates in the Mobility Week and offers 200 bikes to its customers


Brussels – Electric cars, public transport, carpooling, homeworking … This year, from 16 to 22 September, Mobistar employees will participate more actively than ever before in the European Mobility Week. Nor will customers be left out: this Saturday 17 September, Mobistar will offer its customers no less than 200 bicycles as part of the TempoPlay loyalty programme.

The European Mobility Week aims to encourage sustainable mobility by promoting alternative modes of transport to the car. Mobistar seeks to play an active part in this mentality shift: this year the company’s employees will once again be at the heart of numerous initiatives for getting to work while leaving their cars in the garage.

Each day will have its own theme: On Friday 16 September, bikes and electric bikes will have pride of place at Mobistar. On Monday 19, it’s the turn of electric cars and scooters. Tuesday 20 will be devoted to car pooling, Wednesday 21 to public transport and Thursday 22 will be homeworking day. So all the alternatives to the car will get a thorough tryout!

But it goes without saying that mobility drives should not be limited to one week of the year. That is why Mobistar has implemented a truly green mobility policy, whose positive results were borne out by the company’s winning the Business Mobility Award 2011. This distinction rewards private and public companies who commit to sustainable mobility, particularly regarding the journey from home to the work place. Between 2009 and 2010 the number of Mobistar staff using public transport increased from 150 to 200, while the number coming to work by bike rose from 20 to 80. The target for next year is to have 325 Mobistar employees to use public transport and 100 to come by bike.

And let it not go unnoticed that Mobistar’s efforts to promote the use of the bicycle are not limited to their own employees. This Saturday 17 September, no less than 200 Tempo customers have been invited to Mobistar to be presented with magnificent Minerva bicycles in the colours of the TempoPlay loyalty programme.


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