Mercedes-Benz Of Long Beach Confirms, The 1937 Mercedes-Benz 540K Special Roadster Will Be Auctioned

Mercedes-Benz Hosted a Gala in Manhattan’s Flagship Store Where The 540K Roadster Was Displayed


June 23, 2011 – Signal Hill, Calif. – Mercedes-Benz of Long Beach is proud to confirm, Mercedes-Benz announces, the 1937 Mercedes-Benz 540K Special Roadster will be auctioned through RM Auctions.

“We’re excited to have the 1937 Mercedes-Benz 540K Special Roadster available for car aficionados,” said Bob Milner, General Manager of Mercedes-Benz of Long Beach. “ This vehicle is a classic vehicle that represents the Mercedes-Benz brand,” he said.

 The 1937 Mercedes-Benz 540K Special Roadster is part of the esteemed private collection of Sam and Emily Mann.  A star consignment for RM’s annual Monterey sale, August 19 – 20, the exquisite, multi-million dollar 1937 540K Special Roadster is expected to set a new auction record for a Mercedes-Benz, as well as enter the history books as one of the most expensive motor cars ever sold at auction when it goes under the gavel this summer.

The Special Roadster was priced at around $12,000 US when new and represented the ultimate example of the supercharged 540K. One of just a select few built with the most desirable configuration of high door, long tail and covered rear spare, of which it is believed just three examples survive, the ultra-rare 540K.

Mercedes-Benz Manhattan dealership hosted its gala at the 330,000 square foot flagship store where the most expensive Mercedes-Benz vehicle was showcased. The Mercedes-Benz 540K Special Roadster can’t be purchased at the dealership, but rather through RM Auctions during this year’s Pebble Beach Motoring Week in August.  

Mercedes-Benz of Long Beach proudly serves the greater Los Angeles and Orange County area.

For more information contact Mercedes-Benz of Long Beach at 562-988-8300 or visit mbzlongbeach.com. Don’t forget to become of fan of Mercedes-Benz of Long Beach on Facebook (http://www.facebook.com/pages/Signal-Hill-CA/Mercedes-Benz-of-Long-Beach/118434897517), and become a follower of Mercedes-Benz of Long Beach on Twitter (http://twitter.com/MBZLongBeach).

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