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LaCie Little Big Disk Wins Award For Innovation in Content Management at NAB 2006


PORTLAND, OR (May 2006) – LaCie received an Award for Innovation in Media (AIM) at the 2006 National Association of Broadcasters (NAB) Conference in Las Vegas. LaCie was one of five companies receiving the highest number of attendee votes in the Content Management category. LaCie received AIM recognition for its Little Big Disk 320GB during the NAB Technology Luncheon held at the Las Vegas Hilton on Wednesday, April 26.

“As the professionals who use broadcasting technologies day in and day out, NAB attendees are in a unique position to recognize the hottest products emerging into the marketplace. The National Association of Broadcasters would like to extend its congratulations to all of the 2006 AIM winners who received this esteemed recognition,” says Chris Brown, NAB Senior Vice President of Conventions & Expositions.

AIM awards acknowledge new, innovative equipment and pioneering, groundbreaking technologies. As the first portable hard drive to achieve up to 82MB/s throughput, LaCie’s Little Big Disk succeeds as a pioneer in the content management category. It packs up to 320GB storage capacity in a handheld unit with Triple Interface (FW800/400/USB2). Built-in RAID 0 means throughput of up to 82MB/s over FireWire 800 with no fan for whisper-quiet operation. It’s powered by and bootable over FireWire making it the ideal candidate for a fully portable editing workstation and companion to Apple® MacBooks. Capacities include a 160GB, 200GB and 320GB starting at $399.

“LaCie Little Big Disk is designed for audio/video editors who don’t want to sacrifice capacity or speed for portability while traveling, so we’re thrilled to receive this award voted on by NAB attendees,” says Olivier Mirloup, LaCie Hard Disk Drive Business Unit Manager. “It shows that we’re reaching the right community. The response has been phenomenal so far.”

• Perfect for MacBook Pro and PowerBooks with FireWire 800
• Great for home use when silence and performance are required
• Sturdy, waffled aluminum alloy case for excellent heat dissipation
• Fanless for ultra-quiet operation
• Universal connectivity with triple interface (FireWire 800/400, USB 2.0)
• No AC adapter needed when used with FireWire
• Can be stacked or placed upright with the included stand
• Designed by Neil Poulton, creator of the original d2 Hard Drive Series
• Bundled with LaCie Backup Software for Mac and PC

NAB 2006 took place on April 22-27 in Las Vegas, with an exhibition that started on April 24. The NAB spring convention is the world’s largest electronic media show covering the development, delivery and management of professional video and audio content across all mediums. The 2006 Conference drew 105,046 registered attendees. Complete NAB 2006 details are available at

About NAB
NAB a trade association that advocates on behalf of more than 8,300 free, local radio and television stations and also broadcast networks before Congress, the Federal Communications Commission and the Courts.

About LaCie
LaCie creates external storage solutions and color monitors that help professionals and everyday people easily manage their digital lives. Powerful technology combined with unique designs by the internationally acclaimed Philippe Starck, Neil Poulton and Porsche Design GmbH make LaCie the world leader in storage innovation. Established in France in 1989, LaCie is now headquartered in North America, Europe and Asia and listed on the Paris Nouveau Marché (code 5431). For more information, visit

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Contact LaCie
Press Inquiries:
Melissa Logan, 503-844-4578,

Sales Inquiries:
Direct Sales, 503-844-4502,
Reseller Sales, 503-844-4500,


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