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Valentine’s Day: Georgia’s Largest School System Accentuates the Positive, To Improve Student Behavior and Increase Teaching Time


Atlanta,GA - “Giving the gift of positive words makes every day Valentine’s Day,” says Margaret Ross, president Kamaron® Institute

Gwinnett County: “Modeling the positive behavior and attitudes we want to see in children improves academics,” says Lilburn Elementary principal, Jackie Beasley, whose KC3™ Positive Label program kicks off this week. “It’s a positive synergy. The KC3 Program supports our focus on vocabulary and good citizenship. Partnering with our bus drivers expands the positive impact for our students and their families.”

Lilburn Elementary is joining more than a dozen Gwinnett County schools trying something new to improve student behavior and promote bus safety: positive labels. And it’s been working in the school and on the bus – name calling and distractions decrease by more than 50 percent, while kindness and cooperation double. Most teachers and drivers report a significant increase in job satisfaction. School administrators and transportation directors benefit from a happier staff. Fewer name-calling distractions translate to more quality teaching time and safer buses.

“Our superintendent says the county’s most important job between 7:15 and 8:15 is driving our buses,” notes Beasley.

“It’s a partnership,” says Grant Reppert, director of transportation Gwinnett County. “Fewer name-calling distractions allows drivers to focus on driving, providing a safer ride for students, helping us deliver students more ready to learn,” explains Reppert. Reppert’s drivers report over a 60 percent decrease in distractions due to name-calling. Research shows that many student discipline problems start at the bus stop, with name-calling often at the heart of the problem.

The KC3™ Positive Label Program, created by Margaret Ross, and offered through the Kamaron® Institute,teaches children that words are powerful tools that can have either a positive or negative effect. KC3™ stands for Kamaron® Concept Three, which states, “Labels Changes Lives”, and is the program motto. The heart of the program centers on the first of Ross’s three “Casey” books, “Casey and the Amazing, Giant, Green Shirt”.

“It’s a positive process,” says Kamaron® Institute president, Margaret Ross. “Pre-surveys are conducted to establish baseline behaviors. During the six week certification process staff and drivers conduct a minimum of three activities a week. Post-survey measures behavior change. Monthly booster activities support the change.”

About The Kamaron Institute

The Kamaron Institute ( provides proactive, solution-oriented business and education management consulting services such as executive occupational and leadership development training services, custom research and educational programs proven to produce measurable productivity outcomes.
Educational programs include the KC3 TV channel and Success Class programming. Now available 24/7 on

Educational programs include KC3 Positive Label certification programs; the proven solution for decreasing discipline and bullying incidents, while increasing tolerance, cooperation, social intelligence, and quality teaching time.


 gwinnett county schools
 kamaron institute
 bullying prevention
 cyber bullying
 georgia education

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