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Tooth Fairy enters electronic age; parents have ally in online email


Atlanta, Georgia, May 5, 2006 – For centuries she’s entered your home in the dead of night – rescuing lost teeth and leaving behind a gift. Now, she’s entered the electronic age. The Tooth Fairy is answering emails from children and parents alike at

The website established in the early eighties recently went through an upgrade allowing children to email the Tooth Fairy and the outcome is surprising even the founders with its instant popularity.

The new Toothfairyland® has stuck a chord with the ability to speak directly to the Tooth Fairy. Ask one of the founders, “What’s the most common question?” and you learn it’s “Why didn’t you show up last night?” The online Tooth Fairy is a whiz at explaining that she fell behind in collecting teeth and is very sorry that she missed your tooth.

One parent recently wrote, “This is hysterical. I thought I blew it this morning when her tooth was still under the pillow. I had no idea you were online but I made up an email address figuring it would bounce and we sent it together. I don’t know who was more surprised when you answered -- my daughter or me. Thanks for bailing me out.”

The online Tooth Fairy answers each child individually rather than relying on an automated answer. This custom approach is required for questions ranging from, “Will you leave me a puppy?” to “I know you’re not real.” The Tooth Fairy also fields countless payout questions ranging from “How much do I get?” to “How come my friend got more (or less) than me.” No matter what the subject, she always reminds the children to brush their teeth.

The online Tooth Fairy recently began posting the questions and answer on her new blog, The children’s questions are posted in their original format without correction for spelling or grammar.

The new look of also features child friendly content. The newly authored Legend of the Tooth Fairy is free online in a printer friendly version for nighttime reading. Kids can also download a picture of the Tooth Fairy to color and a word find game.

Toothfairyland® is a registered trademark of, Inc.



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