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Fujifilm Brings Digital Solutions To PODi’s AppForum 2011 Conference


As A Gold Sponsor, Fujifilm Offers Session Sponsorship And Latest Digital Solutions To Help Attendees Start Saving

Valhalla, N.Y., January 26, 2011 – FUJIIFLM North America Corporation today announced that its Graphic Systems Division will sponsor an educational session during the PODi AppForum 2011Conference in Las Vegas on Wednesday, February 2 from 11:15am – 12:15pm. Part of the show’s Digital Print Technologies Track, the session titled “Double-Duty Technology – Strategies to Cut Costs While Driving Revenue” will delve into the real-world experiences of two print providers who are putting technology to work for their businesses – and getting results.

The session will help printers navigate the process of workflow automation, understanding the risks and ROI. It will also explore the critical elements of an e-commerce strategy to reduce turnaround times and reduce costs. Guest speakers Cory Sawatzki, director of operations technology at Consolidated Graphics, Inc. (CGX) and Joe Farage, CEO at Buffalo Printing Company will discuss common automation pitfalls, how to raise the consistency of output from digital presses and how to leverage that improved quality for more sales. Sawatzki hopes to share practical strategies with his peers that they too will be able to benefit from.

“There are proven benefits on how technology can lower costs and simultaneously increase revenue and I look forward to sharing the strategies that have helped me do exactly that at CGX,” said Sawatzki. “By monitoring color and materials usage in my shop, I have been able to increase my ROI and my revenue potential exponentially. By sharing my story with my peers during the AppForum, hopefully they will take away practical information that can help their shops increase their revenue potential as well.”

Throughout the AppForum, representatives from Fujifilm will be in attendance to showcase some of the company’s advancements in digital technology – Taskero® Universe™ and the FUJIFILM Digital Inkjet J Press720. The company is specifically highlighting these products to accommodate the primary goals of today’s printer who is looking towards digital technology for color consistency, savings on time and materials and short-run printing.

Fujifilm’s Taskero Universe monitors the performance of all color equipment in the workflow and ensures printers achieve consistent color output from different devices and different locations thanks to its Web-based, anytime/anywhere console. It tracks the functionality of equipment, consumable consumption and color integrity to optimize performance across all color devices in the workroom, and can be customized to each individual shop owner’s configurations. Comprehensive, real-time reporting helps avert downtime and materials waste resulting in increased profitability and production efficiency. Taskero Universe ColorPath Sync™ also enables color equipment to align to G7® compliance and recently earned G7 certification from IDEAlliance®.

Poised to revolutionize the business of short-run printing and combining the best features of both offset and digital printing, the FUJIFILM Digital Inkjet J Press 720 offers the quality and robustness of an offset press as well as the versatility to handle the shortest of print runs. Printers will particularly appreciate J Press 720’s next generation inkjet technology, unprecedented quality and built-in closed-loop color control. Adding to its unique flexibility and efficiency, the J Press 720 can run on a variety of standard offset paper stocks and produces 2,700 offset quality half-size sheets per hour that are dry on output and immediately ready for finishing.

“Industry professionals rely on the PODi AppForum to learn how digital technologies can help transform their business, and because education is such a large part of this show, Fujifilm is pleased to sponsor the ‘Double-Duty Technology’ session,” said Peter Vanderlaan, director of product marketing, Graphic Systems Division, FUJIFILM North America Corporation. “We look forward to collaborating with our print partners during the show and introducing them to the newest Fujifilm solutions.”

Fujifilm is a Gold Sponsor of the 2011 PODi AppForum Conference which is being held at the Mirage Hotel in Las Vegas from January 31-February 2. For more information, visit

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions and one subsidiary company. The Imaging Division sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. The Electronic Imaging Division markets consumer digital cameras. The Motion Picture Division provides motion picture film, and the Graphic Systems Division supplies products and services to the printing industry. The Optical Devices Division provides binoculars, and optical lenses for closed circuit television, videography, cinematography, broadcast and industrial markets. FUJIFILM Canada Inc. markets a range of Fujifilm products and services. For more information, please visit, or go to to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 20 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2010, had global revenues of $23.5 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit

*At an exchange rate of 93 yen to the dollar.


All product and company names herein may be trademarks of their registered owners.


 Fujifilm Graphic Systems
 Taskero Universe
 J Press 720
 ColorPath Sync

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