bbcrussian.com video news goes live on newstube.ru

News video content from the website of BBC Russian, bbcrussian.com, will now be published on newstube.ru, the Russian video news portal, following a syndication agreement between the BBC and newstube.ru.

Thanks to the new partnership, BBC Russian video content will also appear on the newstube.ru partner network, including leading online news websites such as gazeta.ru, kommersant.ru and mail.ru.

BBC Russian produces about 40 news video clips a week, including daily one-minute video news bulletins. The partnership with newstube.ru will make this BBC content available to a potential new audience of millions of users per week.

Sarah Jones, Head of Business Development, Europe, at BBC World Service, says: "We are thrilled that visitors to the newstube.ru portal will now have direct access to the BBC Russian video material. Our new partnership also means that BBC Russian-branded video clips will be made directly available to the users of other leading Russian news websites.

“This is a very welcome development, further extending the reach of our content and delivering to audiences the best of BBC news.”

Sarah Gibson, Head of BBC Russian, comments: "Video is taking centre-stage in our multimedia offer for Russian-speakers, wherever they are. We produce high-quality videos for the Russian audience on Russian and global stories.

“Our website, bbcrussian.com, is the only Russian-language news website to offer a one-minute news bulletin in a mobile format, also available on a website. We are pleased that this product is now reaching even wider audience through partnerships with highly-regarded online sites.”

Marina Kotova, Director-General, newstube.ru, adds: "Co-operation with one of the world’s best broadcasters is a very important step forward for our project. Our mission is to give users an opportunity to view developments from various viewpoints.

“The BBC’s unique reports expand the spectre of information and allow people to see world events in their diversity. We are very happy to see the BBC among our partners and hope that our cooperation will be mutually beneficial and long-term.”

BBC World Service International Publicity