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Fujifilm Makes Storage Smarter At Storage Decisions 2010


New Services, Plus Tape And Storage Accessories, Provide Better Data Protection And Performance

Valhalla, N.Y., September 15, 2010 – FUJIFILM Recording Media U.S.A., Inc. today announced that it will present a comprehensive portfolio of data center services and products at booth # 23 during Storage Decisions 2010 in New York, NY on September 20-21, 2010 under the banner “Making Storage Smarter”. Fujifilm’s pledge is born out of its commitment to offer intelligent storage products and services that help data centers run more efficiently. To exemplify its message of “Making Storage Smarter” at Storage Decisions 2010, Fujifilm will specifically highlight the recently announced FUJIFILM StorageIQ™ service, developed in conjunction with Crossroads Systems, Inc., which provides proactive monitoring of the total tape environment resulting in maximum performance, improved efficiency, long term data protection and easier system support for storage administrators and IT managers.

“Storage intelligence is part of our DNA,” said Dan Greenberg, new product manager, FUJIFILM Recording Media U.S.A., Inc. “That is what we mean by making storage smarter. We look forward to meeting with our customers to explore how Fujifilm and StorageIQ can help improve the overall tape experience and let customers focus on best practices and data protection.”

StorageIQ is a low-cost, annual service that is easy to install and compatible with virtually any tape library environment. StorageIQ’s Read Verify Appliance (RVA) provides a proactive method for monitoring and validating the integrity and health of the overall backup environment through comprehensive reporting. With seamless heterogeneous integration and no software to install, the application agnostic RVA plugs directly into the Storage Area Network (SAN) and immediately begins to monitor performance for one or multiple libraries in the data center. Maintenance updates are transparent to users so that the focus can be placed on cost reduction, performance improvements and maximizing utilization. Data collection is done out-of-band of the backup or data application with no impact on the existing storage infrastructure.

StorageIQ™ Plus:
In addition to the RVA, StorageIQ Plus offers a series of additional services for even greater control of the library environment including:
• Archive Verification Service: Provides a policy-based approach to verify system capability to read archived tape media over the course of its effective life.
• Library Overview Analysis: Produces advanced monthly reporting of the library environment in addition to quarterly summaries and recommendations.
• Tape Environment Analysis: Administers a quarterly detailed analysis of the current backup environment.
• Library Monitoring and Alerts: Offers remote monitoring and support of tape systems.

Fujifilm Recording Media will be onsite at booth # 23 during Storage Decisions 2010 to discuss its full portfolio of midrange and enterprise tape and data tape accessories all designed to make storage smarter. To learn more, go to

About Fujifilm
FUJIFILM Recording Media U.S.A., Inc. is the US-based manufacturing, marketing and sales operations of professional broadcast video and data tape recording media for FUJIFILM Corporation. The company provides broadcast and data center customers and industry partners with a wide range of unique data center accessories, value-added services and programs. Based on a history of thin-film engineering and magnetic particle science such as Fujifilm NANOCUBIC technology, Fujifilm creates breakthrough data storage products. In 2008, Fujifilm announced it had surpassed the 50 million milestone for the number of LTO Ultrium data cartridges manufactured since introduction, highlighting the company’s leadership and success as a manufacturer of mid-range and enterprise tape media. For more information on Fujifilm Recording Media products, customers can call 800-488-3854 or go to To receive news and information direct from Fujifilm via RSS, subscribe free at

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 20 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2010, had global revenues of $23.5 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit
* At an exchange rate of 93 yen to the dollar.


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 Fujifilm Recording Media
 Storage Decisions
 data center services
 storage intelligence

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