Hitachi Data Systems Showcases the Role of Storage in Virtualized Environments at VMworld 2010

Insightful Speakers and Booth Demos Highlight HDS as “The One” for Performance, Protection, Seamless Integration and Optimization for VMware vSphere 4.1 Environments

SANTA CLARA, Calif. - Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd. (NYSE: HIT), will be presenting and exhibiting its integrated solutions for virtualized environments during VMworld 2010 at the Moscone Center in San Francisco, California, August 30 to September 2, 2010. Hitachi storage solutions are offered on a single platform for VMware environments and stand out against competitive offerings because of the performance, protection and efficiency they offer in a small footprint, reducing costs and business risks.

Attendees will learn how the Hitachi Adaptable Modular Series (AMS) 2000 family, a scalable storage system for medium, large, and enterprise organizations, supports VMware vSphere™ 4.1, specifically VMware vStorage APIs for Array Integration (VAAI) by leveraging storage array technology for greater virtual machine (VM) density, increased scalability, higher ROI and better virtualized application performance in VMware vSphere environments. HDS will also present in multiple sessions and provide ongoing booth demonstrations to share its vision of how users can fully optimize their data center transformation initiatives within their existing VMware environments to achieve increased efficiency, ease-of-use and cost savings.

HDS Discusses Scaling, Load Balancing and Optimizing Performance for Solutions in Virtualized Environments
In the following sessions, HDS subject matter experts will offer attendees useful and innovative strategies for optimizing their virtualized VMware environments. The strategies are based on the experts’ decades of experience working with enterprise customers of all sizes across many vertical industries.

Session: Using Storage to Efficiently Scale and Manage Enterprise VMware Workloads (Session ID SP9662)
Presenters: Michael Heffernan, global product manager for Server Virtualization, Hitachi Data Systems
Niel B. Harris, vice president of Hosting Services, Apollo Group
Day and Time: Monday, August 30, 3:00pm

Session: Next Generation VM Storage Solutions with VAAI (Session ID TA7121)
Presenters: Michael Heffernan, global product manager for Server Virtualization, Hitachi Data Systems
Lucas Nguyen, senior alliance storage technologist, VMware Satyam Vaghani, senior staff engineer, VMware.
Day and Time: Wednesday, September 1, 10:30am and Thursday, September 2, 3:00pm

Session: Optimizing Storage Performance with vSphere 4.1
Presenter: Michael Heffernan, global product manager for Server Virtualization, Hitachi Data Systems
Day and Time: Thursday, September 2, 12:45pm (Exhibition Hall Solutions Exchange Theater)

Attendees can follow Hitachi Data Systems on Twitter: @HDScorp. HDS will use Twitter to provide details on a “tweetup” at VMworld using the #vmworld and #HDSchat hashtags. HDS will also conduct live video interviews about common data center pain points, Storage Economics and data center transformation at HDS booth #301.

As a VMware Worldwide Gold Certified Partner, HDS will jointly demonstrate how to leverage the Hitachi AMS 2000 family to store and manage some of the most demanding workloads in secure and scalable virtualized IT environments. VMworld 2010 attendees will also experience the full technical capabilities and customer benefits of integration between the Hitachi AMS 2000 family and VMware vSphere 4.1, specifically VMware VAAI, at HDS booth #301.

To register for VMworld 2010, please visit http://www.vmworld.com/registration.jspa

Web Resources

* HDS announces support for VMware vSphere 4.1: http://www.hds.com/corporate/press-analyst-center/press-releases/2010/gl100713.html
* Follow HDS on Twitter: http://twitter.com/HDScorp or http://twitter.com/SaveOnStorage

About Hitachi Data Systems
Hitachi Data Systems provides best-in-class information technologies, services and solutions that deliver compelling customer ROI, unmatched return on assets (ROA) and demonstrable business impact. With a vision that IT must be virtualized, automated, cloud-ready and sustainable, Hitachi Data Systems offers solutions that improve IT costs and agility. With more than 4,200 employees worldwide, Hitachi Data Systems does business in more than 100 countries and regions. Hitachi Data Systems products, services and solutions are trusted by the world’s leading enterprises, including more than 70 percent of the Fortune 100 and more than 80 percent of the Fortune Global 100. Hitachi Data Systems believes that data drives our world – and information is the new currency. To learn more, visit: http://www.hds.com

About Hitachi, Ltd.
Hitachi, Ltd., (NYSE: HIT / TSE: 6501), headquartered in Tokyo, Japan, is a leading global electronics company with approximately 360,000 employees worldwide. Fiscal 2009 (ended March 31, 2010) consolidated revenues totaled 8,968 billion yen ($96.4 billion). Hitachi will focus more than ever on the Social Innovation Business, which includes information and telecommunication systems, power systems, environmental, industrial and transportation systems, and social and urban systems, as well as the sophisticated materials and key devices that support them. For more information on Hitachi, please visit the company’s website at http://www.hitachi.com.