SAP and Sybase CEOs to Discuss the Road Ahead via Press Conference in Boston and Frankfurt

BOSTON, Mass. and FRANKFURT, Germany - At a special event on Thursday, August 19, 2010, company leaders from SAP and Sybase will come together for the first time to share the go-forward strategy and joint product direction for the newly combined companies.

In Boston, SAP co-CEO Bill McDermott, Sybase CEO John Chen and SAP Executive Board Member Vishal Sikka will unveil planned co-innovations in mobility, analytics and information management technologies – and will discuss the future of an unwired enterprise where mobility is the new desktop.

SAP co-CEO Jim Hagemann Snabe will join the proceedings through a link to a concurrent event in Frankfurt, Germany.

SAP Press Conference: Thursday, August 19, 2010
10:00 a.m. – 11:15 a.m. EDT / 4:00 p.m. – 5:15 p.m. CET
The Webcast will be broadcast live at www.sap.com/press
Questions can be submitted to press@sap.com
Join the conversation via Twitter at #SapSybase

Boston Event Details:
Date: Thursday, August 19, 2010
Time: 10:00 a.m. – 4:00 p.m. EDT (lunch will be provided)
Location: Fairmont Copley Plaza, 138 St. James Avenue, Boston, Massachusetts 02116

Frankfurt Event Details:
Date: Thursday, August 19, 2010
Time: 4:00 p.m. – 6:15pm CET (light snacks will be provided)
Location: Room Tokyo, Japan Center, Taunustor 2, D-60311 Frankfurt am Main

How to Register:
If you would like to attend in person, please contact Angela Schuller at angela.schuller@sap.com

Note to editors:
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Follow SAP on Twitter at @sapnews.

For more information, press only:
Christoph Liedtke, SAP, +49 (6227) 7-50383, christoph.liedtke@sap.com, CET
Jim Dever, SAP, +1 610 661-2161, james.dever@sap.com, EDT
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EDT; press@sap.com
Mark Wilson, Sybase, +1 (925) 234-4891, mark.wilson@sybase.com, PDT

For more information, financial community only:
Stefan Gruber, SAP, +49 (6227) 7-44872, investor@sap.com, CET
Martin Cohen, SAP, +1 (212) 653-9619, investor@sap.com, EDT

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