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SPSS to Conduct Web Seminar on Enterprise Feedback Management Hosted by DM Review Magazine


CHICAGO, 03/29/06 — SPSS Inc. (NASDAQ: SPSS), a leading worldwide provider of predictive analytics software, will conduct a 60-minute Web seminar on enterprise feedback management (EFM) on April 5 at 2 p.m. EST. SPSS will demonstrate how EFM is helping organizations get more return out of their data collection, management, analysis and reporting, while leveraging existing customer data and information technology assets. Participants include SPSS’ Marcus Hearne and Hetal Thaker and Microsoft Corp.’s Karl Dittman.

The Web seminar, hosted by DM Review magazine, is titled “Maximizing Data Collection, Analysis and Reporting to Optimize Business Performance.” It’s designed for business and IT professionals who want to know if the customer care strategies they already have in place are really getting the maximum return on those investments. EFM is designed to provide the answers.

SPSS, along with Microsoft experts, will address the following topics:

• Key trends and issues affecting how organizations are managing their data collection, storage, analysis and reporting.

• Approaches organizations are taking toward using SPSS and Microsoft technology to better understand their customers.

• A comprehensive example of a successful EFM project utilizing SPSS and Microsoft technology to yield positive results quickly.

• How to segment customers more accurately, identify most profitable customers and make predictions to guide operations.

• How to improve ROI on CRM efforts, improve marketing response rates and reduce marketing costs at the same time.

To attend the Web seminar, visit and complete the registration form.

About SPSS Inc.

SPSS Inc. (NASDAQ: SPSS) is a leading worldwide provider of predictive analytics software and solutions. The company’s predictive analytics technology connects data to effective strategic action by drawing reliable conclusions about current conditions and critical future events. More than 250,000 commercial, academic and public sector customers rely on SPSS technology to help increase revenue, reduce costs, improve important processes and detect and prevent fraud. More than 95 percent of the Fortune 1000 companies are SPSS customers. Founded in 1968, SPSS is headquartered in Chicago, Illinois. For additional information, please visit

About DM Review

DM Review delivers thought-provoking and informative news covering business intelligence, business performance management, analytics and data warehousing to corporate executives and managers, IT managers and staff, and consultants and integrators across all industries. DM Review goes beyond the hype to get to the heart of the issues, trends and information that impact key decision makers in this rapidly evolving industry. For additional information, please visit


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