Green Earth Africa Launches Environmental Impact Study Service To Assist Companies To Calculate Their Carbon, Water And Biodiversity Footprints And How To Offset And Purchase Their Impact Requirements.

Shanghai, China, June 1st 2010.-Green Earth Africa, working under the guide lines of the World Resources Institute (WRI), ISO 14001 standard , the Business and Biodiversity Offset Programme (BBOP) and the Shanghai Expo 2010 Environmental and Impact Theme is to offer a service to businesses and individuals to assess their environmental impact which will include calculating their carbon footprint, water footprint, wildlife and habitat impact whilst at the same time offering the environmental offsets to counter-act their environmental impact.

Nick Havercroft, President of Green Earth Africa, (GEA) after attending a workshop hosted by WRI in Nairobi, Kenya and meeting with the Expo event and theme organizers realized that whilst there are companies around the world offering their services on a consultancy basis to assess a companies environmental impact, once the study has been completed, few companies know where to turn or go about offsetting their impact on biodiversity loss. GEA, with their offset programmes already in place will be able to offer a full service with the customer knowing that once their offset requirements are known and offsets purchased they will have the comfort of knowing that the environment, wildlife and community under the management of GEA will be fully protected , sustained and improved.

Havercroft stated “There is global momentum on the concerns of companies and individuals impact on the environment. Although the biodiversity offsets are still in their infancy and the concepts and methodologies need to be further developed, GEA have taken the intuitive to not only assess a company’s impact but to also offer solutions to offset the impact. Working under the guidelines of WRI, BBOP and ISO 14001, GEA is not only the first company to be able to offer a full impact and offset service but also takes pride in knowing that our service will not only assist these companies, individuals and the environment but at the same time help develop the communities and protect the wildlife where the offset programmes are under GEA management. The Shanghai Expo is a perfect platform to bring home this message to millions of people, especially children and I congratulate to event organizers on a job well done which is turning out to be an outstanding success. The best way to get the message to the parents is through their children. With our Chinese office perfectly placed in the city of Weihai, an environmental showpiece city in Shandong Provence, Green Earth Africa are ready to launch this service in China immediately , a service urgently needed as China is at the forefront of leading the world in resolving their environmental issues and through the Expo are getting this message across. Destruction of the environment continues on a daily basis but if the global protected areas were to be increased from 12.5% to 15% on land and the seas from 1% to 30% it would cost US$45 bn/year but the benefits of preserving species richness in these areas would be US$4-5tn/year. The combined damage to the environment by the worlds 3000 riches companies in 2009 was US$2tn, with the oil leak in the Gulf of Mexico still spewing oil on a daily basis, one can only guess at what the cost and impact to the environment will be this year. Whilst the stock markets and oil prices crash, the destruction of the environment is the greatest and widest ranging market failure, the destruction of the natural world is a landscape of market failure, because the services of nature are provided for free and are therefore not valued until they have gone.”

Contact Information

Nick Havercroft

CEO

Green Earth Africa

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