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Eight Ways Mobile Can Increase Retail Customer Loyalty


Gatineau, Quebec – June 1, 2010 – More and more retailers are recognizing the importance of the mobile channel to increase customer loyalty. In a recent Aberdeen Report, low customer loyalty was listed as the number one pressure for online retailers. With increasing numbers of consumers using smartphones to help run their lives, mobile presents a great opportunity for retailers to deliver valuable content and offers.

In the ‘Eight Ways Mobile Can Increase Customer Loyalty ’ webinar, Cactus Commerce discusses eight tactics that retailers can use today to build brand awareness and improve customer loyalty.

“Currently we are seeing retailers use mobile as a way to help customers research products, and to deliver cross channel coupons and cross channel loyalty programs” explains Cactus SVP, Sales & Marketing Fab Di Carlantonio. “The next big mobile opportunity we see for retailers is location-based services such as Foursquare… think social networking meets geo-location. It’s been reported that revenues from mobile location-based services could jump to over $12.7 billion worldwide by 2014 according to a report by Juniper Research”.

To learn more about this and other tactics retailers can use to build brand awareness and improve customer loyalty, watch the Eight Ways Mobile Can Increase Customer Loyalty webinar

About Cactus Commerce
Cactus Commerce delivers dynamic cross channel B2C and B2B e-commerce solutions offering unique user experiences with flexible deployment options. For over 12 years, Cactus has delivered e-commerce solutions to clients in the retail, consumer goods, manufacturing, media & entertainment and hospitality industries. Clients include GameStop, PowerBar, Sam’s Club, Church & Dwight, and many more. The Microsoft Commerce Server Product Unit has recognized Cactus as one of the three leading worldwide Commerce Server partners. Cactus Commerce strategically collaborates with Microsoft to help shape product innovation through our unique and deep understanding of e-commerce and digital marketing. The result of this collaboration helps Microsoft bring rich and robust e-commerce solutions to the marketplace. For more information, visit or email


 Mobile Commerce
 Retail Customer Loyalty
 Online Customer Loyalty
 Loyalty Program
 Cactus Commerce

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