Surfpet Launches ‘Shop for a Cause’ Program to Benefit Animal Rescue Groups

Boca Raton, Florida, USA
April 21, 2010

Summary: Surfpet.com, an online pet products retailer, announced the launch today of their ‘Shop for a Cause’ program benefiting pet rescue organizations. The first two organizations they are teaming up with not only benefit pets in need of assistance, but also benefit our nation’s deserving veterans and active service men and women. By shopping at Surfpet, and using an associated coupon code, pet owners can donate 5% of the value of their purchase to one of these not-for-profit organizations. There is no additional cost to the shopper. Visit www.petsforpatriots.com and www.pets-for-vets.com to retrieve the codes.


Today, Surfpet.com announced the launch of their new ‘Shop for a Cause’ program benefiting pet rescue organizations. When customers input a special code at checkout, Surfpet will donate 5% of the value of the purchase to the pet rescue group of the customer’s choice. There is no additional cost to the shopper.

President Dan Caradonna said, “We really want to give back to the community that we are so proud to be a part of. With today’s tougher economy, groups that depend on donations are struggling. We know that individuals are having more difficulty giving. With this new program, pet owners can buy the products they need and donate to deserving organizations at the same time, without any additional strain on their pocket books.”

Surfpet has chosen two organizations that help pets in need of forever homes by matching them with U.S. veterans and military service men and women. These worthy groups are Pets for Patriots and Pets for Vets. Donors can visit the websites for these organizations and retrieve a special code that will direct 5% of their purchases to the non-profit of their choice. All they need to do is use the appropriate code when checking out at Surfpet.com.

Pets for Patriots supports the adoption of adult shelter pets by U.S. veterans and service members. Their program eases the various stresses associated with military service through companion pet adoption, such as return from deployment, transition to civilian life and the depression, isolation and loneliness experienced by many veterans. Service members are eligible at any stage of their careers and from all branches of the U.S. military. “With each adoption we save two lives,” says founder Beth Zimmerman, “the pet that faces near-certain shelter death and the veteran who gains a new best friend.”

The charity offers long-term support for any eligible dog or cat adopted from participating not-for-profit shelters, by providing access to veterinarians and other partners who commit to reduced-cost care for the life of the adopted pet. Eligible adoptions are adult shelter pets, large dogs and special needs dogs or cats - those most in need of a loving home. Pets for Patriots is one of the only organizations in the country dedicated to both adult pets and service members. To learn more about them, visit www.petsforpatriots.org.

Pets for Vets is dedicated to providing a second chance to shelter pets by rescuing, training and pairing them with America’s veterans who can benefit from a companion animal. Founder Clarissa Black notes that, “Medical studies have shown that companion animals significantly improve mental and physical health, including reducing stress, depression and anxiety, symptoms experienced by many serving in the military. We believe that companion animals can be the life saving therapy or friend that many returning service men and women need.”

Any veteran who is able to care for a pet, with a condition that could benefit from a trained companion, is eligible to receive a Pets for Vets companion animal. Each veteran is interviewed to develop a profile of the ideal companion animal. Once the perfect pet is selected, the animal lives for a time in the home of a trainer, learning basic obedience and other valuable behaviors. This may include becoming comfortable with a wheel chair or learning to assist the veteran with PTSD (Post Traumatic Stress Disorder) or TBI (Traumatic Brain Injury). Pets are healthy and up to date on all vaccinations. Pets for Vets provides all necessary training and equipment for starting a new life together. Donations help to ensure that they have everything they need and can change the lives of veterans and shelter pets. Learn more about Pets for Vets at www.pets-for-vets.com.

Surfpet.com hopes that all pet owners will support these very worthy causes by thinking about how they shop and by using the ‘Shop for a Cause’ program to help both rescue animals and military service personnel.

About Surfpet:

Surfpet.com is an online retailer specializing in outdoor and travel products for pets. Founded in 2006, Surfpet is dedicated to providing high-quality products and unmatched customer service to pet owners leading an active lifestyle with their four-legged companions.

Contact Information

Mary Ellen James

Vice President

Surfpet.com

Contact via E-mail