Vestalife Announces Brand-New Line for 2009/2010

AWARD-WINNING LIFESTYLE ELECTRONICS COMPANY RELEASES TRIO OF NEW PRODUCTS;
LADYBUG II®; FIREFLY® AND MANTIS®


October 20, 2009— Following on the heels of its award-winning Ladybug® iPod® docking speaker, Vestalife will launch three new iPod/iPhone®-docking speakers this fall, initially available worldwide at the Apple Store (www.apple.com) and at Apple retail stores.

“We designed all three products with a diverse spectrum of consumers in mind and to create an emotional connection with all,” said Vestalife Founder and President Wayne Ludlum. With stunning and distinctive design, all are available in three special tactile soft-touch finishes; metallic red, metallic silver and metallic black, all featuring black chrome accents.

All are portable, with full-function remote controls, USB iTunes syncing, Video-out, Auxiliary-in jacks and will charge the iPhone as well as iPod nano, iPod classic and iPod touch. All have built-in subwoofers with digital amplifier technology and include world-wide power adapters for use anywhere in the world. Their simple, uncomplicated soft-touch power and volume up/down controls are intuitive and easy to use.

Ladybug II® ($99.99) is larger than its iconic cousin, Ladybug, with upgraded electronics and stronger bass response with a ported subwoofer and is AC or battery powered by 4-AA batteries and is certified “Made for iPod and Works with iPhone.”

Firefly® ($129.99) with its organic flowing lines that give it a unique attitude and personality and that produce a wide, smooth soundstage is AC or battery powered by 4-AA batteries and is certified “Made for iPod and Works with iPhone.”

Mantis® ($179.99) with its elegant artistry, rich detail and rich textures, features a down-firing subwoofer and creates a sound quality experience that compares with speakers twice its cost. Mantis® is AC or battery powered by 4-AA batteries and is certified “Made for iPod and Works with iPhone.”

The theme of the names, Ladybug, Firefly and Mantis is carried through with folding, hinged speakers that resemble wings when open on each model, creating a distinctive design and style and amazing stereo soundstage in a small area.

“These three new models are the culmination of months of design, research and engineering. We have maintained our important core values of connecting emotionally to the consumer, who will be surprised and thrilled at the performance, design and quality of these products,” enthuses Vestalife CEO Fred Faulkner. “We are very excited to offer these products through Apple Stores and Apple.com this fall. Apple has invigorated and forever changed the consumer audio experience through iTunes®, iPod, and iPhone. We are extremely pleased to be associated with their global retail team who clearly understand the importance of creating an emotional connection with consumers.”

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Vestalife includes a celebrated and highly accomplished team who is committed to one thing: bringing innovative design to build great products that deliver exceptional consumer experiences.

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ABOUT VESTALIFE:
Vestalife, which draws its name from the Roman goddess of home, hearth and family, designs, develops and manufactures high-performance, inspiring audio and lifestyle products. The company’s products are designed to inspire with their style, delight with their form and function, and appeal to touch, sight and sound -- creating a complete sensory experience. Vestalife is a “Made for iPod” and “Works with iPhone” licensee. The company is headquartered in Studio City, CA. Find out more at: www.vesta-life.com.

Vestalife is among the most honored new lifestyle electronic companies to come on the scene in recent years. They earned two consecutive “Best of Show” and first “Best of the Year” titles at Macworld 2008 and 2009 from Mac experts iLounge. This was followed by an unprecedented win at this past spring’s Fashion Group International’s Rising Star Awards in the Home and Design category for their speaker docks for iPod® &iPhone® —the first electronics company ever to be nominated (and to win) in that category.


Magic Water Project
Vestalife is a proud supporter of The MagicWater Project, a group of parents, researchers, and doctors with a mission of saving the lives of kids diagnosed with pediatric cancers. The name stems from conversations with a four year-old girl diagnosed with cancer. The chemotherapy treatment was described as the magic water that would lessen the pain. The MagicWater promise to kids fighting cancer is that someday there will be a magic water to make all kid cancers go away forever. Vestalife is donating a percentage of all proceeds to fulfill this promise. If you would like to learn more about MagicWater or make a donation please log on to www.magicwater.org.

Leland Drummond
ldrummond@platformgrp.com
Henry Eshelman
heshelman@platformgrp.com
PR/Marketing
Vestalife
Phone: (323) 337-9042

Contact Information

Leland Drummond

PR Director

PMG

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