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New Credit Bureau Leads from Mind River Marketing Targets Qualified Consumers For Just Pennies on the Dollar


Solana Beach, Calif. (WEBWIRE) October 8, 2009 - Credit Bureau Leads drive better qualified prospects and are helping companies zero in on their ideal clients. Companies no longer have to guess whether or not the prospects they are soliciting are qualified for their product or service. With Credit Bureau Leads the guessing is over. Mind River Marketing can now deliver super-targeted leads that are all filtered by selects from the Credit Bureaus. Companies that need exact credit score ranges, revolving debt amounts, payment history and more, can now get these delivered fresh within 24 hours.

Finding the next client just got easier with Mind River Marketing’s Credit Bureau Leads. “Today’s marketing manager is under pressure to deliver high quality leads that meet their company’s program guidelines. Competition in direct mail and telemarketing is fiercer than ever. With our Credit Bureau Leads we’re able to provide the advantage needed to compete and win in today’s environment”, said Mind River Marketing President, Tom Krug.

Some of the companies that go to Mind River Marketing for these targeted leads include Mortgage Companies, Debt Management, and Loan Modification Companies. Controlling the underlying data in marketing campaigns can ultimately deliver the quality lead that best fits a company’s guidelines.

Common selects with these Credit Bureau Leads include: Loan balances (mortgage and revolving debt), payment amounts, credit scores, payment histories, number of trade-lines, delinquency filters by 30, 60, 90, and 120 days late, and more. Successful companies are leveraging these selects and creating a list of prospects that are best suited for their programs.

“With these leads, companies can increase their closing rates by eliminating common objections that typically occur when certain credit qualifications are not met,” Krug said. “By building a prospect list with our Credit Bureau Leads, companies are now sure that when the phone rings, or when the lead hits their CRM, that the lead will absolutely meet their guidelines. This is a powerful tool and really puts the company at a superior advantage over their competitors”.

Credit Bureau leads are fast becoming the preferred list choice for companies. Mind River Marketing has brought down many of the barriers of entry and has created a streamlined approval process for companies that want to participate with Credit Bureau leads.

For more information on these new specialized Credit Bureau Leads, please visit or contact Tom Krug at 866-725-3070.


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