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ExecuStay Celebrates 10 Years with Marriott International


WEBWIRE

Milestone Marked with New Brand Identity and Marriott Rewards Promotion.

Marriott ExecuStay ®, a leader in furnished apartments and temporary housing, proudly celebrates 10 years of serving extended-stay guests as a Marriott brand. To mark this important milestone, Marriott ExecuStay is introducing a smart new brand look and an exclusive 10,000 Marriott Rewards® points promotion.

ExecuStay’s new brand identity includes updates to its logo, tagline, color palette and photography. The new logo helps to create an image that is modern, professional, approachable--yet aspirational. The new tagline, “Staying AheadSM,” was developed to communicate the brand’s goal of providing travelers with stability while helping them be productive in order to stay ahead.

ExecuStay was founded in 1987 and quickly became one of the most successful corporate housing businesses in the United States. ExecuStay Corporation was purchased by Marriott International in 1999.

“This new look is the perfect way to celebrate our 10th year as a Marriott brand" said Adam Sherer, vice president, Marriott ExecuStay. “The new logo and tagline are fresh and energetic. They complement the direction our brand is taking to meet our clients’ and guests’ needs.”

Guests are invited to celebrate this anniversary with Marriott ExecuStay. From now until October 31, 2009, Marriott Rewards® members who make a reservation on ExecuStay.com, for their next stay of 30 nights or more, will receive 10,000 Marriott Rewards bonus points.

ExecuStay furnished apartments cater to guests’ individual needs with services such as free wireless internet, comfortable Elite Dreamer® bedding and fully-equipped kitchens. This promotion adds to the ExecuStay experience because guests know the Marriott Rewards program gives them great value for future travel.

For more information or to a book a reservation online, please visit ExecuStay.com.



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