NAB Web Site Asks For Station Success Stories

WASHINGTON, DC -- The National Association of Broadcasters has added a tool on its Web site giving stations the ability to share success stories from their local market. Dubbed “What’s working for you?,” the online resource provides radio and television stations with a place to post press releases or links to news stories that highlight the successes of an individual station, group, network or market.

NAB is encouraging stations to use the newly launched resource, and to share successful revenue generating strategies or charitable fundraising initiatives with other broadcasters. Stations that submit material through the online tool by September 30 will be entered into a drawing. The winning entry will be awarded two nights hotel and complimentary registration for two to the 2010 NAB Show in Las Vegas.