Condé Nast ushers in next phase of Love

Condé Nast announced plans for the next phase of Love, with Whembley Sewell, editor-in-chief of Them, overseeing the brand’s evolution. Launched in February 2009 as a bi-annual publication aimed at ardent fans of style and popular culture, Love will broaden its fashion-centric perspective to highlight and celebrate new themes and editorial opportunities that champion identity and inclusion. With this newly expanded focus, operations will move to the U.S. under Sewell, and be supported by a network of contributors and members of the editorial team of Them.

“Love has always told stories beautifully and powerfully and I look forward to working with the team as we explore what the next iteration of the brand can be to our audiences,” said Sewell.

“Whembley has built a loyal and passionate audience at Them by brilliantly telling stories that are inclusive and uplifting,” said Anna Wintour, editor-in-chief of Vogue U.S., artistic director and global content advisor of Condé Nast. “Love is a title that gives us the opportunity to highlight expression and identity at a time when it’s most relevant to our audience, and I’m looking forward to what Whembley has planned.”

In support of this next phase, the Them editorial team will determine Love’s new creative direction and develop the brand’s new social media and video strategy. This effort builds upon the rapid growth and success of Them through a similar social- and community-focused model where audiences have increased by more than 200% over the past year (source: Dash Hudson).