Sharing success through the food chain partnership
- Bayer CropScience at Fruit Logistica 2007 in Berlin
- Company presents “Green World” project from Kenya
Wednesday - January 10, 2007 - Monheim (Germany) – Bayer CropScience will be presenting the first positive outcomes of its food chain partnership activities to an international specialist audience at this year’s Fruit Logistica in Berlin. From February 8 – 10, 2007, the company’s stand in Hall 2.1, B-11 will be staffed by representatives of Bayer CropScience and partners from the food chain; they will be talking to the public about projects that have already been implemented and about the many and varied aspects of food production. The joint goal of all the partners in this chain is to produce safe, high quality food as a basis for a healthy diet. This goal can only be achieved through competent and professional collaboration between farmers, importers, exporters, processors, food wholesalers and retailers, and experts from Bayer. The company hopes that its renewed presence at this trade fair will enable it to win over new partners for new projects.
Corn and vegetables from Kenya for the European export market
In the summer of 2006, Bayer CropScience launched a project in Kenya under the name “Green World” as part of the food chain partnership activities. This project will be presented in detail on Friday, February 9, 2007 at 1.15 p.m. in the Press Center, Hall 6.3, Room A. Green World was aimed specifically at dealers who sell fertilizers and crop protection products to small-scale farmers. The dealers underwent intensive training by specialists from Bayer, and they subsequently passed on their new knowledge about modern cultivation methods, good agricultural practice, the safe use of crop protection products and many other subjects to their customers. The Kenyan farmers are benefiting from higher yields; any corn and vegetables that are surplus to their own requirements are sold at local markets and, increasingly, for export to Europe. Green World enables local farmers to produce to the high quality and food-safety standards that European consumers demand.
Bayer CropScience AG, a subsidiary of Bayer AG with annual sales of about EUR 5.9 billion (2005), is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and plant biotechnology. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of about 19,000 and is represented in more than 120 countries. This and further news is available at: www.newsroom.bayercropscience.com
This news release contains forward-looking statements based on current assumptions and forecasts made by Bayer CropScience AG management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future consolidated results, financial situation, development or performance of our parent company, Bayer AG, and the estimates given here. These factors include those discussed in Bayer AG’s public reports filed with the Frankfurt Stock Exchange and with the U.S. Securities and Exchange Commission (including Bayer AG’s Form 20-F). Neither Bayer AG nor Bayer CropScience AG assumes any liability whatsoever to update these forward-looking statements or to conform them to future events or developments.
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