When Choosing a Printer Model, Familiarity Breeds Comfort
According to Web Consulting Inc., the market is entering a stage where dealer relationships, familiarity, and comfort will play a bigger role in choosing a new printer model.
November 4, 2004 – According to Web Consulting Inc., the market is entering a stage where dealer relationships, familiarity, and comfort will play a bigger part in choosing a new printer model. As an example, they provided that 25 percent of end users that they spoke to say that familiarity with a specific manufacturer (or that they currently own the same brand of printer) is a main consideration when buying a new printer. They even proposed that with so many printer models and manufacturers in the market today, it’s not that hard to understand.
This is what Large Format Printing Company stands for when it comes to large format printing. The company believes in providing only superior quality results that are worthy of a second look from target clients and customers. With so many new printing companies emerging, Large Format Printing Company is constantly on the lookout for new technology that could help them provide fast turnaround of output at affordable prices.
Take for example the Xerox 8160 Wide Format Color Printer. Its features include high quality digital color output up to three times faster than other leading printers available in the market today. It can accommodate wide media latitude of up to 59.6” of print area, with an ink supply system that is designed for unattended printing.
The Xerox 8160 is very ideal for large format color applications such as backlit displays, point-of-purchase displays, indoor and outdoor posters, signs or banners, and presentation graphics.
(Note: The information provided regarding the recent trends on consumer choice on printer models was taken from a feature article in “Wide-Format Imaging” by Michael J. Flippin, vice-president of Web Consulting, Inc.)
About Large Format Printing Company
Large Format Printing Company offers high impact digital printing solutions from prepress scanning and graphics design to customizing documents using Variable Data Imaging technology. They specialize in short run printing of books, manuals, and flyers, as well as large format printing of posters and trade show graphics. For more information, please contact 1-888-888-4211.
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