Atommica, joined by Bueeno and Sony Music, launches “Home Fest“, its first Facebook game

“Home Fest” is a new social game that allows users to create their own virtual parties in Facebook. It will also feature exclusive contents provided by Sony Music.

September 22st, 2010, Ciudad Autónoma de Buenos Aires, Argentina – Atommica (www.atommica.com), social game developer, in association with Bueeno (www.bueeno.com), a gaming and entertainment marketing firm, announced the launch of its first and widely anticipated title: “Home Fest” (available at http://www.facebook.com/homefestgame). The game is an entertaining manager-type social game, that allows users to create and administrate virtual parties in Facebook. Players will be able to design and decorate parties to allure friends, create music playlists and choose attractions to earn virtual coins.

“We wanted to work with a concept theme that’s wide and attractive for as many users as possible; step away from the most popular themes (such as farms, pets or restaurants) and play with elements more appealing to adults. But above all, a theme that would distinguish us from other Social Games,” says Martín Conte Mac Donell, Lead Game Developer at Atommica.

With fun and engaging game mechanics, and an innovative theme, “Home Fest” stands out from other titles, also, because of its association with Sony Music. The music label, via a commercial agreement with Bueeno, arranged for the distribution and promotion of exclusive contents through Atommica’s new social game.

“Home Fest” is the ideal space to promote Sony Music’s impressive portfolio. Selected artists will have their own party within the game, which users will be invited to visit, and listen new material; or to just drop by and hear their all time favorite tunes. They will even be able to virtually “hire” the artist and have him or her playing at their own party, as well.

“Home Fest” is already available at http://www.facebook.com/homefestgame. A Facebook account is needed.

ABOUT ATOMMICA
Founded in 2009, with Martín Añazco and Diego Meller, among other investors, Atommica develops Social Games for Facebook, as its main platform. For more information, including news, videos, forums and applications, please visit www.atommica.com

MEDIA CONTACT
Romina Collia – Online Marketing Manager Atommica
romina@atommica.com Phone Number: 5411- 4776-2738

ABOUT SONY MUSIC ENTERTAINMENT
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars. The company boasts a vast catalog that comprises some of the most important recordings in history. It is home to premier record labels representing music from every genre, including American Recordings, Arista Nashville, Arista Records, Aware, Battery Records, Beach Street Records, Black Seal, BNA Records, Cinematic, Columbia Nashville, Columbia Records, Epic Records, Essential Records, Flicker Records, Fo-Yo Soul, GospoCentric, Hitz Committee Entertainment, J Records, Jive Records, LaFace Records, Legacy Recordings, Masterworks, Polo Grounds, RCA Records, RCA Nashville, RCA Red Seal, RCA Victor, Reunion Records, Slightly Dangerous, Sony Classical, Sony Music Latin, Star Time International, Verity Records and Volcano Entertainment. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America. www.sonymusic.com


ABOUT BUEENO
Bueeno is an endeavor dependent of Altergaia S.A (www.altergaia.com). Its main purpose being the commercialization and publishing of games and other forms of entertainment. Bueeno collaborates with content providers such as Sony Mysic, MTV, Liniers, Maldón. For more information, please visit www.bueeno.com

Contact Information

Romina Collia

Online Marketing Manager

Atommica

Contact via E-mail