Exhibit Surveys CEO to Present at HCEA Healthcare Convention Marketing Summit
How the Economy has Shaped Healthcare Convention Marketing
RED BANK, NJ – January 11, 2009
Jonathan “Skip” Cox, CEO and president of Exhibit Surveys, Inc. will join Dr. Bill Trombetta, professor of pharmaceutical marketing, St. Joseph’s University, to present the General Session at the HCEA Healthcare Convention Marketing Summit on January 14, 2010 in Philadelphia.
Beyond the Recession: How the Economy and Other Factors Have Shaped
Healthcare Convention Marketing
Two leading experts in pharmaceutical marketing and event measurement research will provide perspective on how the recent recession and other industry developments have impacted the healthcare convention marketing industry. Included in the presentation will be an analysis of strategies for moving toward economic recovery. Also discussed will be Risk Evaluation and Mitigation Strategies (REMS), which involve the assessment of a drug’s post-launch marketing safety profile and have the potential to affect marketing practices in a number of ways, including narrowing efforts to smaller, more defined populations.
Sheraton Society Hill Hotel
One Dock Street
Philadelphia, PA 19106
Phone: (215) 238-6000
WHEN: 9 a.m. – 10:30 a.m., January 14, 2010
For More Information: http://www.hcea.org/meetings_summit.asp
The Healthcare Convention & Exhibitors Association (HCEA) is the only organization solely dedicated to improving the effectiveness and quality of all healthcare conventions and congresses, medical meetings and healthcare exhibit marketing throughout the industry.
About Exhibit Surveys, Inc.
Established in 1963, Exhibit Surveys, Inc. specializes exclusively in conducting research, measurement and strategic consulting for the exhibition and event marketing industry. The company has conducted primary research on more than 4,000 exhibitions and events and over 10,000 individual exhibits in all major segments of commerce on six continents. Its clients represent all segments of the event industry, including exhibition organizers, exhibitors, private events organizers, suppliers, CVBs and convention facilities. For more information, follow Exhibit Surveys on Facebook, Twitter, and visit www.exhibitsurveys.com or call 1.732.741.3170.
Exhibit Surveys, Inc. and the Exhibit Surveys logo are trademarks and Be a Knowbody is a registered trademark of Exhibit Surveys, Inc. in the United States and other counties. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.
- Contact Information
- Marilyn R. Kroner
- Kroner Communications
- Contact via E-mail
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