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SAP Enterprise Support: Initial KPIs Confirm Customer Value


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SAP Postpones Decision on Pricing for SAP Enterprise Support and Intensifies Engagement With Customers and User Groups

WALLDORF, Germany - SAP AG (NYSE: SAP) today announced that the 2009 KPI achievements of the SUGEN SAP Enterprise Support program have shown clear value to participating SAP customers. SAP and the SAP User Group Executive Network (SUGEN), a global federation of 12 key SAP user groups, want to thank all customers that actively took part in this innovative program launched in April 2009.

Through the collaboration with these customers, the program has made significant progress in a short time frame. Building on these positive results, SAP has formed a task force to reach out to customers and user groups to continue and enhance the ongoing dialogue and incorporate their feedback in order to maximize customer value from SAP’s entire support offerings. SAP plans to provide the outcomes of the task force the beginning of 2010. Until then, a decision on pricing for Enterprise Support has therefore been postponed. With this, SAP once again demonstrates that it takes the concerns of its customers seriously and also recognizes the ongoing pressures bearing down on IT budgets in the current economic environment.

With SAP Enterprise Support, SAP launched an industry-leading, proactive support offering and accompanying program to demonstrate customer value. The focus is on business continuity, business process improvement, protection of investment, and reducing total cost of operations by increasing efficiencies and decreasing system downtime. SAP remains strongly committed to helping our customers both protect their investments and closely manage costs.

About SAP® Enterprise Support
SAP® Enterprise Support services support the entire lifecycle of SAP applications, including services for custom code, from implementation to day-to-day operations. By proactively identifying risks and providing faster time to resolution, it helps minimize system downtime. Customers can gain increased visibility into the IT operations of their organizations and across their businesses for more informed decision-making. Standardizing support process further identifies areas for operational efficiencies. With SAP Enterprise Support, customers have a standardized approach to managing the systems environment, which supports faster problem resolution, less configuration and testing investment and, ultimately, can deliver better returns on software investments

About SAP
SAP is the world’s leading provider of business software(*), offering applications and services that enable companies of all sizes and in more than 25 industries to become best-run businesses. With more than 92,000 customers in over 120 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE, under the symbol “SAP.” For more information, visit www.sap.com.

(*) SAP defines business software as comprising enterprise resource planning, business intelligence, and related applications.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.



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