AT&T Sponsors Demi Lovato Summer Tour 2009
Keeps Fans In Touch with Exclusive Mobile Access
Dallas, Texas, Want to keep track of teen sensation Demi Lovato this summer? AT&T is making it happen. As the official title sponsor of Demi Lovato Summer Tour 2009, AT&T* is giving its wireless customers exclusive mobile access to Demi’s tour schedule with special giveaways and unique content.
Over the course of her nationwide concert tour, which kicked off earlier this summer, AT&T is helping Demi stay connected with her family, friends and fans via her new Quick Messaging Phone and Messaging & Data Unlimited plan.
AT&T customers can text “Demi” to “8787” on their Quick Messaging Phones or other text-capable phones to get a link to a special Demi Lovato mobile site. Site content includes:
* Special insider info such as a complete list of remaining tour dates
* Links to purchase full track songs, ringtones and Answer Tones™ from her first album, including titles such as “Don’t Forget,” “Behind Enemy Lines” and “La La Land”
* Fun fan trivia, such as “What character did Demi play in the Disney Channel Original Movie ”Camp Rock?“ or ”Where was Demi born"
Demi Lovato’s sophomore album, Here We Go Again, debuted at No. 1 on the Billboard 200 last week, selling in excess of 107,000 units. With Here We Go Again, Demi Lovato bested her debut album, Don’t Forget, which debuted at No. 2 and sold 89,000 units in its first week just ten months ago.
Standard text message and data charges apply, depending on the customer’s plan, to access the content. For information on AT&T’s lineup of Quick Messaging Phones or AT&T’s Messaging & Data Unlimited package which, for just $1 a day, offers unlimited text, picture, video, and instant messaging, and access to mobile Web, search, email, music, apps and more, visit www.att.com/quickmessaging.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world’s most advanced IP-based business communications services, the nation’s fastest 3G network and the best wireless coverage worldwide, and the nation’s leading high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of their three-screen integration strategy, AT&T operating companies are expanding their TV entertainment offerings. In 2008, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s lists of the World’s Most Admired Companies and America’s Most Admired Companies. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com/newsroom.
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