Warner TV Branded Service Launches in the Netherlands via Ziggo B.V.’s New Video-on-Demand Services
BURBANK, Calif. and UTRECHT, Netherlands – Dutch cable operator Ziggo B.V. and Warner Bros. Entertainment have launched the Warner TV subscription video-on-demand (SVOD) branded service in the Netherlands. In addition, consumers will have the option to rent feature films on the same day as their DVD release through On-Demand, part of Ziggo’s Interactive TV service. The announcement was made today by Jeffrey R. Schlesinger, President, Warner Bros. International Television, and Marcel Nijhoff, CCO, Ziggo B.V.
Warner TV features around-the-clock, on-demand access to drama, comedy and sci-fi television series, as well as blockbuster movies distributed by the Studio. Under the terms of the deal with Ziggo, Warner TV will offer 150 motion pictures, 600 television series episodes and 100 hours of animation each year to viewers in the Netherlands. The Warner TV programming will include hit television shows such as Friends and ER, as well as theatrical motion pictures like Harry Potter and the Sorcerer’s Stone, Ocean’s Eleven, The Matrix, The Matrix Reloaded, The Shining and All the President’s Men, among others.
"We are pleased to be licensing our programming for exhibition on the Warner TV service in the Netherlands and to be working closely with Ziggo to give Dutch consumers a legal and reliable way to watch our television and film programming at their convenience, on demand,” said Jeffrey Schlesinger.
Warner Bros. Entertainment leads the industry through its strategy to offer consumers the choice to purchase or rent a physical DVD or download movies through Ziggo’s On-Demand service on the same day, including blockbuster titles like RocknRolla, Yes Man and the award-winning The Curious Case of Benjamin Button, as well as a wide range of catalogue and direct-to-video titles covering all genres, from the Studio’s huge library of movies. A range of Warner Bros. movies in HD will be added to the offer later in the year.
"We remain committed to finding new and innovative ways to make our entertainment available to the broadest possible audience, and so we are delighted to be working with Ziggo to allow many more consumers in The Netherlands to watch our TV and movie content when and how they want,” said Jaap Brujnen, Managing Director, Warner Home Video, Benelux.
"Quality is an absolute must to make our new Interactive TV service a success. This agreement with Warner Bros Entertainment will ensure our customers we can deliver them high quality content,” said Marcel Nijhoff.
This deal marks Warner Bros. Entertainment’s first launch of the Warner TV branded service in the Netherlands and continues the company’s strategic expansion into advertiser-supported (AVOD) and SVOD branded channels around the globe. Warner TV has previously been launched with Top Up TV, Tiscali , Virgin Media and BT Vision in the U.K.; FASTWEB in Italy; Maxdome in Germany; On Demand Deutschland in Austria; USEN Corporation’s GyaO in Japan; and Free in France
About Ziggo B.V.
Ziggo B.V, the new entity of the former Casema, @Home and Multikabel networks is the largest cable television company, Internet service provider and Digital TV provider in the Netherlands. Ziggo offers analog and digital cable television to 3.3 million subscribers, of which more than 1.2 million watch digital. Ziggo VOD services, known as Ziggo Interactieve Televisie, are available from April 1st. Customers are able to get it through a certified set-top box or IDTV with embedded Irdeto CA, which are sold by Ziggo and consumer electronic retailers. To access Warner TV, customers must subscribe to the "TV-theek” package, currently priced at €9.95 monthly.
About Warner Bros. International Television Distribution
Warner Bros. International Television Distribution is one of the world’s largest distributors of feature films, television programs and animation to the international television marketplace (broadcast, pay cable, basic cable, satellite, pay-per-view, video-on-demand, digital platforms, etc.). It licenses some 50,000 hours of programming (including more than 6,000 ýfeatures and 70+ current series), dubbed or subtitled in more than 40 ýlanguages, to telecasters and cablecasters in more than 175 countries.
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