Legal Marketing Quotes Contest Raises Money for Cancer Research
Torrance, CA, January 26, 2009 -- The first annual “Lawyers’ Marketing Quotes” contest - http://www.closersgroup.com/about/submit-quotes/ - sponsored by the Closers Group LLC, was won by John Neidecker of Steptoe & Johnson. A contribution in his name was made to the Children’s Cancer Research Fund.
Mr. Neidecker’s entry was a quote from a senior partner at another firm, “I don’t like what I’m hearing; it’s beginning to feel as though this is a business.”
Allan Colman, CEO of the Closers Group, has been collecting comments about law firm marketing he has heard directly from in-house counsel and outside lawyers for more than 20 years. In the last 18 months, he has had many converted to cartoons featured in the Closers REDZONE, a monthly electronic newsletter.
Quotes regarding attorney marketing have included:
“Honestly, I don’t know how to begin”; “I’m going to start hiring plaintiff attorneys who are successful against large companies like ours – they are winners!” and “Most law firms are really dumb. I’m looking for a law firm that understands my business.”
They may also be viewed at http://www.youtube.com/theclosersgroup.
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