Vicki Wellington Named Publisher Of Cosmogirl! Magazine
Vicki Wellington has been named publisher of CosmoGIRL! magazine, today announced Michael A. Clinton, executive vice president, chief marketing officer and publishing director of Hearst Magazines. Wellington was most recently the founding associate publisher of domino magazine. She will assume her new role on March 10 and will report to Clinton. Wellington succeeds Kristine Welker, who has been named vice president of sales and marketing of Hearst Magazines Digital Media.
“Vicki’s experience, passion and relationships within the advertising community make her a terrific choice to lead CosmoGIRL!,” said Clinton. “Kristine did an outstanding job over the past nine years building the CosmoGIRL! brand and I know that Vicki will continue to foster its growth.”
During her time at domino, where she started in 2004, Wellington helped the magazine garner several launch awards including placement on Adweek’s “10 Under 50” Hot List and Startup of the Year, Advertising Age’s A-List Launch of the Year and MIN’s Top Launch of ’05. From 1994 to 2004, Wellington worked at Self magazine as advertising director and then as associate publisher. During her time at Self, she helped create, execute and market integrated programs such as VH-1 Rock Hard Bodies and The Self Center. Prior to her time at Condé Nast, Wellington spent seven years at Rolling Stone, rising to the post of advertising director. She previously worked at Ms. and Laurence, Charles, Free & Lawson.
“I am thrilled to be joining CosmoGIRL!,” says Wellington. “The magazine’s ‘Born to Lead’ mission is one that I strongly believe in and I look forward to expanding the brand even further into the lives of teen girls everywhere.”
CosmoGIRL! (www.cosmogirl.com) empowers and inspires young women to be leaders in all aspects of their lives. From setting the latest trends to standing up for what they believe in, our readers were Born To Lead. CosmoGIRL! publishes ten issues annually, as well as CosmoGIRL! Prom. Teens can also interact with the brand on the digital front, with CosmoGIRL.com, CosmoGIRL! mobile (m.cosmogirl.com), and an original webisode series covering up-and-coming fashion designers. In addition to its U.S. flagship, CosmoGIRL! publishes 7 editions around the world. The magazine is published by Hearst Magazines, a unit of Hearst Corporation (www.hearst.com) and one of the world’s largest publishers of monthly magazines, with nearly 200 editions around the world, including 19 U.S. titles and 20 magazines in the United Kingdom, published through its wholly owned subsidiary, The National Magazine Company Limited. Hearst reaches more adults in the U.S. than any other publisher of monthly magazines (77.4 million total adults, according to MRI, Fall 2007).
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