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Tele Atlas Takes Geography on the Road to Upper Valley Students


GIS Day Activities Include School Presentations and Open House/Career Fair

November 8, 2006, Lebanon, NH — Tele Atlas (FSE: TA6, EUNV: TA), a leading global provider of digital maps and dynamic content for navigation and location based solutions, will take geography on the road to students and teachers to help celebrate GIS Day 2006 on Wednesday, November 15.

GIS Day is a global series of events at which geographic information systems (GIS) technology users showcase real-world GIS applications to schools, businesses and the general public to demonstrate how geography and GIS technology make a difference in our lives.

In celebration of GIS Day 2006, Tele Atlas employee volunteers will visit classrooms throughout New Hampshire’s Upper Valley to present “Somewhere. Everywhere. Right Here.” — a program designed to show students how geography is used for everyday applications as diverse as digital maps and directions, emergency response systems, routes for bike rides or hiking, and package delivery. Additionally, Tele Atlas volunteers will visit the campuses of Keene State College, Plymouth State University and the University of New Hampshire to highlight the advances in and impact of digital mapping to geography classes and at GIS Day events on the campuses.

“Though they may not realize it, students use geography every day and they benefit from the many ways that geography and technology are combined. Our goal is to show students that geography goes beyond static maps or memorizing the names of states and capitals,” said James O’Gorman, vice president of Human Resources for Tele Atlas North America. “GIS Day allows our employees to share their passion for the work that Tele Atlas does while giving back to the community.”

Additional Tele Atlas GIS Day Events:

§ Tele Atlas GIS Day Open House and Career Fair

o WHEN: Wednesday, November 15: 11 a.m. to 1 p.m. and from 4 to 6:30 p.m.

o WHERE: Tele Atlas Americas Headquarters, 11 Lafayette Street, Lebanon, NH

o DETAILS: The event will feature guided tours of Tele Atlas’ digital mapping facility and sessions designed to enable participants to learn more about the types of jobs available in geography and related technology fields.

§ Tele Atlas Teacher Night

o WHEN: Wednesday, November 29: 4 to 5:30 p.m.

o WHERE: Tele Atlas Americas Headquarters, 11 Lafayette Street, Lebanon, NH

o DETAILS: Industry pioneer, author and Tele Atlas Chief Scientist Don Cooke will host an interactive session on how to incorporate GIS and GPS technology into subjects such as science, math and technology for Upper Valley teachers. Tips on how to leverage real-world examples and GIS and GPS technology in classroom activities will also be discussed.

Both events are free and open to the public; no registration is required. For additional event details, please contact Maureen Williams (800-331-7881 x.3266).

About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power the world’s most essential navigation and location-based services. The information is the foundation for a wide range of personal and in-car navigation systems, mobile and Internet map applications that help GPS system users find the people, places, products and services they need, wherever they are. Tele Atlas also works with business partners that deliver critical applications for emergency, business fleet, and infrastructure services. Founded in 1984, the company employs approximately 2,300 full-time staff and contract cartographers at offices in 20 countries around the world and uses a sophisticated network of professional drivers, mobile mapping vans and more than 50,000 data sources to continually update its maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on the Euronext Amsterdam (TA). For more information, visit


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