Advertising: Creating a Need . . . for Humor
Ex–creative director shares personal stories on the funny side of advertising.
“Enter David Random—art director, former ad agency owner, and master story teller. David is here to clarify, enlighten, and spread humor. It’s a terrific book that will definitely tickle your funny bone.”
LitFire Publishing participated in the 23rd Beijing International Book Fair. David Random’s book, Defying Gravity and Other Short Stories from a Long Career in Advertising, was featured in LitFire’s booth from August 24 to 28, 2016. The event was held at China International Exhibition Center in Chaoyang Qu, Beijing, China.
The book is a compilation of amusing stories in the world of advertising. Devoting his life for five decades in the industry, David Random encountered a fair share of unusual, inappropriate, and outrageous experiences.
To quote Gary Watson, an Amazon reviewer, “Enter David Random—art director, former ad agency owner, and master story teller. David is here to clarify, enlighten, and spread humor. It’s a terrific book that will definitely tickle your funny bone.”
In addition, Random’s way of storytelling is impressive—the transitions are smooth though each story is condensed. His cynicism is evident in every story, but it’s the positive, funny kind of cynical.
Defying Gravity proved interesting and humorous to fairgoers who purchased the book. Introducing the book to Germany’s market has increased Random’s readership in an international level.
Defying Gravity and Other Short Stories from a Long Career in Advertising
Written by David Random
Paperback | $14.49
Book copies are available at www.amazon.com, www.barnesandnoble.com, and other online book retailers.
About the Author
David Random lives in Portsmouth, New Hampshire. After graduating from Massachusetts College of Art and Design, he has spent decades working in the advertising industry. His works have been on national TV and in publications such as Time, Life, Newsweek, and Playboy.
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