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Fast-Growing Memphis-Based Technology Company Announces Strategic Partnership with Eyeconic.TV

Varanidea and Eyeconic.TV form strategic partnership to promote innovative Digital Signage solutions globally.


Memphis, TN – WEBWIRE
Innovation meets Execution
Innovation meets Execution

Any business that has a customer, a guest or a patient enter their doors has a need for Digital Signage. The Technology is not new but the market is ready because marketing and communicating through these platforms is effective. It is easy to maintain and the technology is affordable.

VARANIDEA, the technology firm with a global team that is creating significant market-changing solutions today announced that it has entered into a strategic partnership with Eyeconic.TV to actively market and sell Eyeconic’s Digital Media/Advertising/Point of Sale solutions. The agreement covers fully managed Digital Signage, menu and touch screen kiosk solutions through the United States and the EMEA (Europe, Middle East and Africa) regions. Planning is at an advanced stage to leverage VARANIDEA’s global reach to distribute the Eyeconic.TV portfolio worldwide.

According to Lisa Terry, VARANIDEA’s Director of Business Development, “Any business that has a customer, a guest or a patient enter their doors has a need for Digital Signage.  The Technology is not new but the market is ready because marketing and communicating through these platforms is effective. It is easy to maintain and the technology is affordable”. Published research suggests that 90% of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text.   People naturally look to screens for information.  “Well placed digital signage with well-designed content drives results. Eyeconic.TV’s digital media solution enables communication where it matters as it matters”, says Terry.

Jeremy Jacobs, CEO of Eyeconic.TV stated that, “The agreement between VARANIDEA and Eyeconic.TV represents an expansion of the Eyeconic.TV sales and distribution channel in America and EMEA.  VARANIDEA is our key international partner and we are very pleased with the broad prospects of this alliance for both the short and long term.”

From its SMB portfolio, VARANIDEA already has FurSoft – a fully automated and integrated solution for the Fur industry – deployed in the market with a rapidly growing installation base. Also, the company is in the final stages of developing its core application -an intelligent, Machine Learning based personal assistant mobile application. The product is scheduled to launch by mid-2016.

For more information, visit www.varanidea.com.

Follow Varanidea on Facebook and Twitter @varanidea.

ABOUT VARANIDEA
VARANIDEA is a world renowned “Solution Builder”. Our diverse, global team embraces unique ideas from which we create significant market changing technology solutions. We focus on building dynamic, cohesive execution teams to produce and monetize ideas that make our customers more successful.   VARANIDEA is a leader in the emerging technologies space.

ABOUT EYECONIC.TV
Based in Bowling Green, Kentucky, EYECONIC.TV is a world leader in point of sale influence providing the only individualized, fully-managed digital engagement network that meets the needs of Fortune 500 companies as well as “mom & pop” shops. It provides customized digital channels that engage the customer with entertainment & education, generate additional revenue and encourage loyalty and referrals while building trust and elevating the experience.
 


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 Digital Signage
 IT Solution
 Digital Channels
 Digital Media
 Touch screen Kiosk


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