Search Engine Optimisation Company, Internet Secrets Made Easy, Reveals How to Get on the First Page of Google

With technology and the internet progressing so rapidly, sometimes it can be difficult to keep up with the terminologies, their benefits and how to utilise their existence. Increasing industry competitiveness and technological breakthroughs has seen social media and small business marketing go hand in hand, and store fronts turn into shopping websites.

One of the biggest contributors to website success and an increase to online presence is search engine optimisation (SEO). The correct search engine optimisation can translate to business sites landing on the first page of Google, or similar search engines like Yahoo and Bing. But even though it’s an integral part of online success, many people still ask ‘what is SEO and how can it work for business?’.

Director of Internet Secrets Made Easy, Carl Fechner believes there’s still a lot of confusion about search engine optimisation, especially in the Baby Boomer generation where utilising technology and the internet for business success has only been around for the last couple of decades in their working life. www.internetsecretsmadeeasy.com

Carl, who is also an author, speaker, life coach and online business transformer, says, “People frequently ask me, ‘what is search engine optimisation’ because there’s so much misinformation out there about it and how it works, so understanding SEO can get really confusing. Basically, it involves strategies and techniques to ensure that information about you or your business shows up in search engines like Google and Yahoo, to place you ahead of your competitors.

“Creating an organic internet presence by using sites like Facebook, Twitter and YouTube is far more powerful than paying for advertisements. The best paid ads still only get a 1-3 per cent return on investment.” www.internetsecretsmadeeasy.com

According to Carl, the business arena has changed so much over the past several years that people need to start thinking of Google as the new Yellow Pages. “Everyone goes online and uses Google to research the products and services that they seek or desire. That’s why business owners need to learn how to get on the first page of Google, or at least find a search engine optimisation company that can bring their businesses into the spotlight,” says Carl. “Most customers these days buy products online so small business owners must be ready to provide their products or services online and use their websites to sell and not just to inform potential customers.”

Through his search engine optimisation company, Carl has made it his mission in life to show small business owners how to use the internet and technology to their advantage, instead of feeling fearful or out of their comfort zone. He says business owners can expect correct SEO work to:

1. Match their message to the needs of the reader or buyer.
2. Align with Google’s quality control and content policies for the reader.
3. Provide fresh website content to hold the readers’ attention so they remain on the web site longer (this will result in a lower bounce rate, so Google will give website preference over competitors).

Contact Information

Carl John Fechner

Director

Internet Secrets Made Easy

(61) 409 587 733

profit@InternetSecretsMadeEasy.com