Former Google Employee Brings Valpak® Print and Digital to Silicon Valley
Local Husband and Wife Team Expand Reach for Businesses and Consumers
Valpak, a leader in local print and digital coupons, announced that husband and wife team, Damian and Jami Vest, have acquired the existing Valpak business in San Jose and expanded it to become Valpak of Silicon Valley. The Santa Clara County territory includes the cities of San Jose, Palo Alto, Mountain View, Los Altos, Saratoga, Los Gatos, Sunnyvale and Santa Clara. The entrepreneurs now mail Valpak’s signature blue envelope to 310,000 homes per month.
Damian Vest brings extensive sales and business development experience to his first franchise venture. Vest spent three years working for Google as a business development and strategic partner manager. His specialties include launching new products in competitive markets and managing both large and small accounts.
“Jami and I are thrilled to be serving the businesses and consumers in California’s Silicon Valley,” said Damian Vest, Valpak of Silicon Valley franchisee. “I’ve always had the desire to run my own business and after learning about Valpak’s suite of digital and print products, I knew this was the perfect venture for us. We look forward to partnering with local businesses to help them grow, and serving the community by offering them savings through Valpak.”
When searching for a business venture, Damian and Jami were intrigued by Valpak’s business model and new advertising opportunities it offered in the digital space. Jami Vest has experience growing a business of her own and enjoys being active in the community, currently serving on a local PTA board, as a Los Altos Art Docent, and works with youth at church. Jami is looking forward to helping local business owners through this exciting new opportunity.
“Damian is a seasoned sales professional with a proven track record of success,” said Greg Courchane, Valpak’s director of franchise sales. “We are confident that he and Jami will take the Silicon Valley territory to new heights and look forward to their continued growth with Valpak.”
A leader in cooperative direct mail, Valpak mails over 20 billion coupons to nearly 40 million demographically-targeted households per month in more than 100 markets in 45 states and four Canadian provinces. Today, in addition to its flagship blue envelope, the brand offers its business customers an impressive portfolio of digital advertising products including Smartphone apps, which are also integrated into the Samsung Wallet, iOS Passbook, Google Wallet and Windows Phone Wallet, as well as QR codes and online coupons to reach consumers at home, and on-the-go. Cox Target Media, providers of Valpak, also owns Savings.com, a leading online source for savings and personalized deals. Working together, Valpak and Savings.com offer consumers a more extensive selection of offers and a rewarding shopping experience as content is shared across platforms.
Ideal candidates for Valpak franchise ownership should possess a desire to join a trusted, industry-leading brand, work within a proven franchise system, develop relationships with local businesses and have a comfort level with selling new, digital technologies. Franchisees should also possess a minimum liquidity of $75,000, and a minimum net worth of $150,000.
For more information on advertising with Valpak of Silicon Valley, please contact Damian Vest at firstname.lastname@example.org or 650-417-3548.
Valpak, one of the leading direct marketing companies in North America, is owned and operated by Cox Target Media. With nearly 170 franchises across the United States and Canada, the signature Blue Envelope¨ delivers coupons and savings to nearly 40 million households each month. Annually, Valpak will distribute some 20 billion offers inserted in more than 500 million envelopes. Valpak also offers digital solutions online through http://www.valpak.com and http://www.valpak.ca, sites offering free coupons, e-commerce and coupon codes. Additionally, the Valpak coupon mobile coupon app for smartphone platforms delivers easy to find savings for consumers. For more information about advertising with Valpak, please contact 1-800-676-6878.
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.
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