Orange and Samsung launch “happy faces” campaign for children with autism
Happy Faces will run from 2 to 31 January in Orange shops across France.
Shoppers are invited to take part in the happy faces events at Orange shops throughout several European countries by taking a “selfie” at an Orange shop on a Samsung Galaxy Note 3 or Samsung Galaxy Gear watch, then customising the photo and posting it on the happy faces website www.aworldofhappyfaces.com.
Once the target of 130,000 photos posted has been reached, Samsung will donate 250 Galaxy TAB 3 tablets to Orange Foundation charities supporting children with autism.
The Orange Foundation has been supporting autism-related causes for over 20 years, helping to build homes and providing funding for training, research and holiday schemes. Samsung chose to support this event as one of its worldwide charitable initiatives for children.
With Happy Faces, Orange and Samsung invite customers to discover the Galaxy Note 3 and Samsung Galaxy Gear, while helping children with autism, as digital tablets have been shown to aid their learning.
Happy faces begins in France on 2 January and extends until 31 January 2014 at more than 600 shops. In Romania, Belgium, Poland, and Luxembourg, the event will run from 1 to 28 February 2014.
Orange is one of the world’s leading telecommunications operators with sales of 43.5 billion euros in 2012 and has 166,000 employees worldwide at 30 September 2013, including 102,000 employees in France. Present in 32 countries, the Group has a total customer base of more than 232 million customers at 30 September 2013, including 175 million mobile customers and 15 million fixed broadband customers worldwide. Orange is also a leading provider of global IT and telecommunication services to multinational companies, under the brand Orange Business Services.
Orange is listed on the NYSE Euronext Paris (symbol ORA) and on the New York Stock Exchange (symbol ORAN).
For more information: www.orange.com, www.orange-business.com and on Twitter: @orange, @presseorange, @orangebusiness.
Orange and any other Orange product or service names included in this material are trade marks of Orange Brand Services Limited.
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