Play the new Air France game on Facebook and you could win tickets to Europe!
To promote its range of Mini fares to Europe, Air France is launching an exclusive new competition for its European fans on its Facebook page, with a large number of air tickets up for grabs.
From 30 September to 4 October 2013, fans can play a different virtual game every day in one of the European destinations served by Air France with its Mini range of fares starting at 49 euros*.
The more participants invite their friends to discover the game on Facebook, the more they increase their chances of winning (not more than fifteen additional chances). There will be a daily prize draw, with ten winners of a pair of airline tickets to a European destination served by Air France.
An ambitious campaign: if more than 200,000 fans take part in the competition, 40 additional tickets will be up for grabs in the final prize draw.
“We interact daily with our fans and followers to answer their questions and give them information about their favourite airline. By launching this game on Facebook, we are offering an innovative new way to find out about our range of Mini fares”, declared Jean-Michel Mathieu, VP of Air France’s Digital Systems division.
To play, go to apps.facebook.com/af_mini_prix/
Air France has more than two and a half million fans on social media. On Facebook, the Company interacts daily with more than two million fans and feeds its wall with information about its products and services, competitions and special offers on more than 70 markets. On Twitter, Air France has 400,000 followers on 23 markets and has already sent more than 10,000 tweets on its global account @airfrance. The Company also feeds @AFnewsroom, a dedicated account for journalists and aviation enthusiasts. On Instagram, Air France has 15,500 followers.
Travel on a Mini fare
Launched in January 2013, Air France’s Mini fares are available to more than 100 destinations in France and Europe starting at 49 euros*. With this range of fares available all year round, customers have the choice between the Classic fare range, an all-inclusive product, or the Mini fare range, a simplfied product at very attractive fares with no checked baggage or Flying Blue Miles. These fares enable customers to benefit from the best fare possible and to create their trip according to their needs.
*One-way fare including tax, excluding service charge, subject to conditions and availability on direct flights leaving from Paris, purchased 40 days before departure, not available from 16/12/2013 to 05/01/2014.
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