Exhibit Surveys’ Executives to Discuss DIY Research at IAEE Midyear Meeting
Ian Sequeira and Jeff Stanley Presenting “DIY Research: What You Need to Know to Succeed”
RED BANK, NJ – August 2, 2013 - Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry announced today that Ian Sequeira, executive vice president, and Jeff Stanley, executive director, strategic research development, will be presenters at the IAEE Midyear Meeting 2013.
Who: Ian Sequeira, executive vice president, and Jeff Stanley, executive director, strategic research development, Exhibit Surveys, Inc.
What: “DIY Research: What You Need to Know to Succeed”
When: August 6, 2013, 3:15 p.m.
Where: Omni CNN Center, Atlanta, Georgia
Description: Internet tools have made it extremely easy to field surveys and collect research from your attendees and exhibitors. Learn how to avoid common problems and become more aware of the major factors you should be considering when analyzing your results. Remember, bad information can lead to bad decisions which can harm your business. This session will help you succeed in providing good, reliable information for your organization.
- Learner Outcome 1: Learn how to define your measurement objectives.
- Learner Outcome 2: Identify ways to avoid common pitfalls with research projects.
- Learner Outcome 3: Learn how to interpret your results accurately.
For More Information: http://www.iaee.com/events--education/midyear-meeting/
About Exhibit Surveys, Inc.
Celebrating 50 years, Exhibit Surveys, Inc. specializes exclusively in conducting research, measurement and strategic consulting for the exhibition and event marketing industry. The company has conducted primary research on more than 5,000 exhibitions and events and over 10,000 individual exhibits in all major segments of commerce on six continents. Its clients represent all segments of the event industry, including exhibition organizers, exhibitors, private event organizers, suppliers, CVBs and convention facilities. For more information, follow Exhibit Surveys on Facebook, Twitter, LinkedIn, and visit www.exhibitsurveys.com or call 1.732.741.3170. To download free white papers, “Beyond ROI and ROO: Using Measurement to Enhance Decisions and Improve Exhibit Results,” or “Keys to Developing and Attendee Growth Strategy” go to www.exhibitsurveys.com/whitepapers.
Exhibit Surveys, Inc. and the Exhibit Surveys logo are trademarks and Be a Knowbody is a registered trademark of Exhibit Surveys, Inc. in the United States and other counties. All company and/or product names may be trade names, trademarks and/or registered trademarks
- Contact Information
- Marilyn R. Kroner
- Kroner Communications
- Contact via E-mail
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