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Finserv Media Adds Rory Holland as Advisor and Head of Business Development

Rory Holland will join the core team to help expand strategic partnerships and revenue growth. Rory previously served as Chief Marketing Officer at


FinServ Media, LLC is pleased to announce that Mr. Rory Holland has agreed to join the company’s Advisory Board and help with business development.
“The addition of Rory Holland to our Advisory Board adds a proven winner in the affiliate marketing industry to our core team. Mr. Holland builds relationships and delivers results for those he works with; his leadership will embed those same values and energy into FinServ Media. Coupled with our focus as a niche affiliate network focused on the financial vertical, the addition of Mr. Holland furthers our ability to tackle industry challenges and improve performance for our partners,” stated Franklin Ross who serves as Chairman of FinServ Media.
President of FinServ Media, Grant Deken, commented that “Mr. Holland’s experience and knowledge regarding affiliate marketing, lead generation, and strategic partnership development will help position us as the network of choice for those seeking to expand customer acquisition efforts for financial products and services.”

Rory Holland owns Holland Interactive, a consulting firm that helps startups and fast-growth companies optimize and scale their online marketing and lead generation programs. Rory has experience working in the banking, insurance, credit cards, mortgage, personal loan, and automotive financing industries, and formerly was the Chief Marketing Officer at where he doubled affiliate network revenues in less than 18 months. He is considered a leading authority in the lead generation space and is a featured speaker at industry conferences like LeadsCon.

“I’m excited to be working with BankAffiliates, the only affiliate network focused exclusively on the financial vertical,” Holland said. “I’m happy to report that we’ve already signed many of the top financial publishers with more coming on board each day,” stated Rory. “Combine this with phenomenal feedback from financial advertisers who are ecstatic about our strict focus on lead quality and compliance and you have the makings for rapid growth in 2013.”
About the Company:
FinServ Media, LLC is a Cambridge, MA based company that provides online lead generation and affiliate marketing services to financial institutions. FinServ’s mission is to create online marketing infrastructure to help financial institutions acquire customers through digital channels. FinServ Media is a privately held company. To learn more visit us online at
For more information about this announcement, or to schedule an interview with FinServ Media, please call us at 617-275-5108 Ext. 701 or email


 Affiliate Marketing
 Financial Marketing
 Customer Acquisition
 Lead Generation
 Affiliate Management

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