National Exercise & Sports Trainers Association Experts Predict Personal Trainer Career Trends for 2012
As the go-to resource for personal trainers, the National Exercise & Sports Trainers Association (NESTA) offers predictions for personal training trends for 2012.
Rancho Santa Margarita, CA – How happy will the new year be for the personal training industry? Very, according to experts at the National Exercise & Sports Trainers Association (NESTA).
Predicting another exciting year in personal training in 2012, Scott Gaines, Vice President of NESTA, anticipates both “generalization and specialization.” For the trend of generalization, he sees more personal trainers focusing on small group instead of one-on-one training, allowing for greater outreach and income opportunities. Likewise, Gaines predicts more ongoing specialization in the form of various fitness-focused demographics – where personal trainers focus on groups ranging from youth to seniors, sports-specific and high-intensity training as well as equipment-specific personal training that incorporates kettlebells, TRX and more.
“At NESTA, we believe that 2012 will be another exhilarating year in the fitness industry as personal trainers find new ways to succeed personally and financially while helping their clients achieve their full range of fitness and personal development goals,” Gaines said. “Whatever the demographic, trainers have realized that they can’t be perceived as a ‘jack of all trades, master of none,” and that they need to focus on their areas of passion and market that to the right client base. We look forward to another great year in the personal training and fitness industry.”
Likewise, Gaines predicts that the personal training industry will continue to develop and update specialized programs to meet the complete needs of the industry and that ongoing education for personal trainers will remain a priority for the best in the business.
The NESTA website at http://www.nestacertified.com/ offers more information on personal training programs, education, certification and trends.
Since 1992, the National Exercise & Sports Trainers Association (NESTA) has been a leader in innovative solutions for fitness, nutrition and wellness professionals, as well as club owners. Founded by John Spencer Ellis, NESTA now has more than 55,000 members in 55 countries, and it is one of the largest fitness associations in the world, as well as the fastest growing association of its kind in the United States. For more information on NESTA, please visit http://www.nestacertified.com
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