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New Zip-In-Go Sports Towel Keeps Valuables Safe


Randy Higashi knows what it’s like to spend time in the gym. For the past 20 years, he has “religiously worked out.”

This experience led to the inspiration of Zip-In-Go, a combination sports towel and water-resistant pouch for valuables.

“I can’t tell you how many times I left my keys near the exercise equipment,” he says. “I would always carry all my personal belongings into the gym with me. I rarely used the locker room because I did not want to carry a lock or a large gym bag. I wanted to get-in and get-out. Every workout station I went to, I would have to pick up my personal belongings off the floor and move it to the next station.”

With Zip-In-Go there’s no longer a need to carry the gym bag and worry about losing it at the gym. Since valuables are inside the Zip-In-Go, they always stay close to the owner. That means less worry about losing valuables and not having to carry a lot of extra items.

Maria Gomez, 26, of Los Angeles, CA agrees, “I love the towels. They are so cool. I use it all the time and I am always being asked ’where did you get that towel’?”

John Williams, 35, of Orange County, CA adds, “This towel is the best thing I own. It has replaced my backpack and I now use it for almost every sporting activity I do. Great idea!”

Demand for such a towel is strong since the exercise industry is growing both here in the USA and overseas.

In 2004, 39.4 million people were members of the health/fitness clubs in the USA up from 32.8 million in 2000, according to the SGMA International. The International Health, Racquet & Sports Club Association reports there are over 21.5 million health/fitness members in Europe and 6.49 million members in the Asia-Pacific market.

Zip-In-Go fits in with today’s fast lifestyle. The towel has over a 101 uses, wet or dry. Simply flip the water resistant pouch inside-out, fold the highly absorbent terry velour towel inside the pouch and it becomes an instant towel-tote bag.
The Zip-In-Go can also be imprinted with sports or corporate logos as part of company’s promotional efforts.

Available in three sizes - “Sports Towel”, “Beach Towel” and “Rally Towel” (bath, beach or hand towel). Cost is small, starting as low as $6.95. Quantity pricing is available too.

“I present my towel very simply,” Higashi says. If you had to choose between regular towel and the Zip-In-Go Towel, which has a pocket for the same price. The choice is obvious"

For more information, check out the Zip-In-Go website at


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