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Streamworks serve up Jamie Oliver’s Food Revolution to US audiences


WEBWIRE

London 03 June 2011, Streamworks, a next-gen online and mobile delivery network, announced its new on-going relationship with Jamie Oliver and his Food Revolution. Following their successful Live streaming of the Royal Wedding, Streamworks will broadcast Jamie’s Food Revolution weekly live shows exclusively to US audiences.

With 690k US fans supporting Jamie’s Food Revolution, Jamie has been looking for a new compelling way to further engage with his audience on a more regular basis. Fully embracing the use of social media to fuel his inspirational Food Revolution, from the likes of Twitter and personal blogs to his latest series of Live shows specifically created for the US audience.

Jamie is thrilled to be working closely with Streamworks and together creating more innovative, inspiring shows to maintain the focus in the US. Jamie says: ‘I’m fully committed to the US and using social media and Live online shows can only increase the awareness and educate people about good nutrition.’

Richard Herd at Jamie Oliver Ltd says: ‘Streamworks broadcast experience enabled us to quickly deliver Jamie’s Live shows to the US. They seamlessly integrated into our workflow and delivered the shows to multiple publishing points with exceptional quality and stability. Streamworks is a powerful tool that will enable Jamie to strengthen his digital distribution.’

For show times and news announcements follow @jamieoliver and @streamworks_int


About Streamworks

Founded in 2010, Streamworks owns and operates a managed global service, a next generation delivery network – built to deliver better, faster, and more cost effective LIVE video streaming. Using a unique technology solution, Streamworks delivers seamless cross platform video with on average 30% file size saving, with dramatically increased picture and audio quality for Live and On Demand.
For more information – www.streamworksint.com
PR contacts – Streamworks Interactive Ltd:
Tel: +4420 3059 7790
pr@streamworksint.com


About Jamie Oliver’s Food Revolution

In 2010 Jamie was awarded the prestigious TED Prize to create a strong, sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity.

Armed with all his experience and a real passion to get people cooking from scratch, Jamie headed to Huntington, West Virginia to transform the eating habits and produce and star in his first U.S. primetime network series, Jamie Oliver’s Food Revolution on ABC. The series kicked off an American Food Revolution with more than 630,000 people signing a pledge to support better food in schools. It was awarded an Emmy for Outstanding Reality Series.

Jamie Oliver’s Food Revolution campaign is now spreading across the USA. In 2011, the team will be looking to open food centers around the country and working hard to improve school food. Having proven himself as a campaigner in the UK, Jamie is fired up about leading the fight against obesity in the USA. The second season of Jamie Oliver’s Food Revolution on ABC is set to air in spring 2011 and will help to refocus the campaign to use cooking skills and fresh food to help end the obesity crisis in America.



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 Jamie Oliver
 Streamworks
 Food revolution
 Food nutrition
 @jamieoliver


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