SAS and DataFlux in Visionaries Quadrant for 2010 Data Integration Tools Magic Quadrant

New report assesses maturity and applicability of currently-available data integration

CARY, NC - DataFlux, a leading provider of data management solutions, and SAS, the leader in business analytics, today announced that they have been placed by Gartner, Inc. in the visionaries quadrant of its 2010 “Magic Quadrant for Data Integration Tools” report.1

DataFlux and SAS, the parent company of DataFlux, collaborate to provide full-featured data integration technologies to meet a broad variety of challenges, including analytical data preparation, real-time data integration, data federation and SOA integration. In February, DataFlux launched the DataFlux Data Management Platform, which provides a single interface for data quality, data integration and master data management (MDM).

“For companies who want to drive value from their data, a data integration strategy is critical for effective business analytics,” said Jim Davis, SAS Senior Vice President and Chief Marketing Officer. “SAS Data Integration helps turn data into a resource that enterprises can analyze to optimize reports and, ultimately, deliver more accurate, business-focused decisions.”

“Data integration is a fluid, continually-evolving industry, and companies need both the reliability and flexibility of a proven data integration approach,” said Tony Fisher, president and CEO of DataFlux. “Organizations use data integration to support a variety of initiatives, including business intelligence, data migrations, MDM, and mergers and acquisitions. Our strength is the ability to support all of these programs from a single platform.”
About the Magic Quadrant

The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About DataFlux

DataFlux enables business agility and IT efficiency by providing innovative data management technology and services that transform data into a strategic asset. A wholly owned subsidiary of SAS (www.sas.com), DataFlux helps organizations manage critical aspects of data through unified technologies and expertise that provide the benefits of data quality, data integration and master data management (MDM). To learn more visit www.dataflux.com.

1 Gartner, Inc., Magic Quadrant for Data Integration Tools, Ted Friedman, Mark A. Beyer, Eric Thoo, November 19, 2010.

About SAS
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions delivered within an integrated framework, SAS helps customers at more than 45,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world The Power to Know® .