Transamerican Selects IBM for Outstanding Print Quality

Direct Mailer Relies on IBM Infoprint(R) 4100 for Superior Imaging

ESCONDIDO, CA. and BOULDER, CO -13 Apr 2006: Transamerican Mailing and Fulfillment, Inc. has installed an IBM Infoprint 4100 production printer at its Escondido, California facility which it says delivers improved print quality over a competitor’s system. Transamerican uses the Infoprint 4100 with Infoprint Manager for Windows® to print personalized letters, postcards and financial statements for a wide variety of customers.
“We pride ourselves on delivering the very best in customer satisfaction by assuring that each customer’s job is done correctly, on-time and at the right price,” said Heather Benjamin, vice president of operations for Transamerican. “The Infoprint 4100 delivers superior image quality at high speeds. With 600 dot per inch resolution on the IBM production laser printer, Transamerican can now offer high-quality, high-resolution type and graphics to customers,” said Benjamin. “In fact, we have customers who require that their jobs be printed on the 4100 for its superior grayscales and blacker blacks. We’re also impressed with IBM’s commitment to direct mail companies. They have been the most responsive hardware vendor we’ve worked with in terms of service and support.”
Transamerican says the Infoprint 4100’s crisp resolution for graphics and financial graphs means they can save on having to stock preprinted forms. They say they have the flexibility to print high quality variable data and customize jobs on the fly.
“We’re dedicated to working side-by-side with direct mailers, book publishers, service bureaus and transaction clients to deliver top-notch products and services,” said Chris Reid, commercial print offerings manager for IBM’s Printing Systems Division. “Transamerican is an innovator and a leader in their field. We’re pleased to deliver on their requirements for high quality and versatility in production print.”
IBM’s Versatile Solutions for Direct Mailers

IBM has solutions for direct mail printers that can help them maintain productivity and quality as operators switch from one type of job to another:
High speed at up to 330 linear feet per minute*
High speed, high quality magnetic ink character recognition (MICR) capabilities, with the ability to switch to MICR toner in minutes
The Infoprint 4100 family supports a variety of stocks from 12 pounds to 42 pounds. The Commercial Print feature allows for printing on 9 point coated stock at high speeds
Enhanced fusing toner can help improve media flexibility
Flexibility to switch easily between pin-fed and pinless paper up to 19.5“ (495 mm) wide with a 19” (482 mm) printable width
All Infoprint 4100 printers include operator-switchable resolution for producing 480 dot per inch (dpi) or 600 dpi output from 240/300/600 dpi input; switchable speed for printing on challenging media or with MICR; high-speed FICON optical-fiber and Gigabit Ethernet attachments for maximum productivity; integrated pinless and tractor-feed paper path; and an enhanced operator console with graphical user interface.
The latest Infoprint 4100 models, introduced in September 2005, extended the benchmark in printer performance, reliability, and productivity. They helped solidify IBM’s production line as among the most powerful and efficient in the industry, delivering top quality at high speeds, while helping clients lower their overall cost of printing.


About IBM Printing Systems Division
With more than 40 years of experience in helping customers with print solutions, IBM Printing Systems specializes in output solutions for the on-demand era. A leader in production print solutions, print-on-demand technologies, distributed print technologies, one-to-one marketing initiatives and print management software; IBM Printing Systems’ offerings include printers, software, consultation, systems integration, supplies, service and support. For more information visit www.ibm.com/printers

About Transamerican Mailing and Fulfillment
Since 1987, Transamerican Mailing and Fulfillment has steadily become one of California’s most reliable sources for full-service direct market support. Their experienced and creative staff provides the very best in customer satisfaction. Housed in a state-of-the-art 85,000 square foot facility, Transamerican is the answer for a variety of direct marketing needs. They provide end-to-end Customer Relationship Management with a wide range of services from creative, printing, database management, laser printing, lettershop, fulfillment and personalized direct e-mail, electronic statements and more. For more information, visit www.transamericanmailing.com

Contact Information

David Scholes

IBM Media Relations

IBM

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