ACT Webinar: How to Generate Leads with Repurposed Content
Lakewood, Colo., June 4, 2010 — Join ACT Conferencing on Wednesday, June 9 at 1 p.m. ET for a free, one-hour webinar that will explore lead generation marketing strategies. The webinar will be led by Jeanne Hopkins, director of marketing for HubSpot, an Internet marketing company.
Original and relevant content is the key to succeeding in the online marketing space today. After overcoming the challenges of developing valuable original content, learn how to utilize this valuable customer information to start and nurture the lead generating process. Hopkins will draw on her 25 years of sales and marketing experience to offer practical how-to advice based on proven methods for creating content that continues to deliver a return on investment.
During this webinar, Hopkins will explain how to:
• Create and promote “tent pole” content
• Repurpose content for multiple uses
• Generate and nurture leads for four-months or more with repurposed content
• Determine customers’ interests through repurposed content
To register for this webinar, visit: http://tinyurl.com/2vyyu34
About ACT Conferencing
Established in 1989, ACT Conferencing is a global provider of corporate audio conferencing, video conferencing, and web conferencing services. ACT’s integrated platforms provide managed, international and local-language services. The company is headquartered in Lakewood, Colorado, with operations in Australia, Canada, France, Germany, Hong Kong, Malaysia, Netherlands, Singapore and the UK. For more information, visit www.actconferencing.com.
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