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ACT Webinar: How to Generate Leads with Repurposed Content


Lakewood, Colo., June 4, 2010 — Join ACT Conferencing on Wednesday, June 9 at 1 p.m. ET for a free, one-hour webinar that will explore lead generation marketing strategies. The webinar will be led by Jeanne Hopkins, director of marketing for HubSpot, an Internet marketing company.

Original and relevant content is the key to succeeding in the online marketing space today. After overcoming the challenges of developing valuable original content, learn how to utilize this valuable customer information to start and nurture the lead generating process. Hopkins will draw on her 25 years of sales and marketing experience to offer practical how-to advice based on proven methods for creating content that continues to deliver a return on investment.

During this webinar, Hopkins will explain how to:
• Create and promote “tent pole” content
• Repurpose content for multiple uses
• Generate and nurture leads for four-months or more with repurposed content
• Determine customers’ interests through repurposed content

To register for this webinar, visit:

About ACT Conferencing
Established in 1989, ACT Conferencing is a global provider of corporate audio conferencing, video conferencing, and web conferencing services. ACT’s integrated platforms provide managed, international and local-language services. The company is headquartered in Lakewood, Colorado, with operations in Australia, Canada, France, Germany, Hong Kong, Malaysia, Netherlands, Singapore and the UK. For more information, visit

Cautionary Statements
Statements made in this news release that are not historical facts, such as those discussing future plans and management’s beliefs, are forward-looking statements. Actual results may differ materially from those projected in any forward-looking statement. Important factors that could cause actual results to differ materially from those anticipated by any forward-looking information include, but are not limited to, future economic conditions, competitive services and pricing, new competitor entry, availability of financing, the delivery of services under existing contracts and other factors. Such statements are based on management’s current expectations, assumptions, estimates and projections about our industry and business and include statements about markets for our products and services, and development and expansion of products. ACT does not expect and disclaims any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.


 Conferencing services
 lead generation
 marketing strategies
 free webinar

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