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First Outsourced Online Video Marketing Services Company Launched


WEBWIRE

MARKHAM, Ontario (March 3, 2010) – Founded to address the exploding growth of online video consumption with the gap in knowledge and skills necessary to professionally develop, deploy and promote business videos and visual presentations online, Online Video Marketers provides the first third-party service to enable advertising and marketing agencies to immediately bring their clients into the new era of online video marketing.

“Through our combination of search engine and social media marketing skills along with our expertise in video and visual presentations production, Online Video Marketers keys primarily on helping our agency partners get their clients’ videos exposure on Google,” said Tim Tevlin, president of Online Video Marketers. “These can be advertising or Internet marketing agencies, video or television commercial production companies, or any type of marketing services company with clients who understand the importance of being visible on Google in their business niche, and in the effectiveness of video content to engage their target market customers in a variety of places online.”

Online Video Marketers’ outsourced services also include processes to integrate standard or interactive video content into a client’s own web site or blog, how to use videos on a Facebook ‘Fan Page’ for a business, on a client’s own branded YouTube channel and their Google Maps ‘Place Page’, in e-mail marketing campaigns, and also to acquire high organic links on the Yahoo and Bing search engines.

Online Video Marketers works with its agency partners to come up with long-term strategies for client video campaigns that are always themed to the keyword-terms used to look for the kind of services or products the client’s business offers. A long-term strategy for online video marketing goes far beyond doing one simple ’story of the business’ video. It’s about regularly producing videos and visual presentations for new product or service introductions, product and service demonstrations, ’how to’ videos to educate target customers, creating simple or off-the-wall commercials about specials or promotions a client is going to run, even doing videos about company news or community activities. Again, all of which are always tied to a client’s primary and ‘long tail’ keyword-terms.

For partner companies that do their own video production work, Online Video Marketers can take on all of the hands-on work in the background necessary to get client videos maximum exposure on Google and other key online locations. This work activity includes keyword-optimizing and then distributing each client video to a variety of customer interaction points online. Further hands-on background work includes conducting linking activity for each client video across social bookmarking and news sites, as well as in relevant blogs, directories and online forums within the client’s industry.

Serving agency partners across the United States and Canada from its offices in Philadelphia, Pennsylvania and Markham, Ontario, Online Video Marketers is in business to become the premier outsourced provider of online video marketing services to agencies that understand the value of this new and permanent method of reaching and engaging today’s target customers. Founded originally as Video SEO Shop in 2007, the company is comprised of senior-level staff in search engine and social media marketing, online and offline advertising, plus video and visual presentation content production.
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