Clean energy solutions through datacentre outsourcing presented at Data Centre Europe Conference

APC by Schneider Electric is to present cost-effective ways firms can embrace clean energy as part of the Green Debate at the Data Centre Europe Conference at Espaces Antipolis, near Nice in France from 22 – 23 April 2010.

This fitting discussion comes at a time when companies are all too aware of the need to consider the environment when assessing their outsourcing requirements. In a tough economic climate, however, firms will naturally want to put cost savings first, particularly as the cost of energy on the increase. But with outside influences focussing on green issues firms no longer have the luxury of choosing between cost savings and the environment and will have to accommodate both.

Mr Paul-François Cattier, VP France, Benelux & French speaking Africa, at APC by Schneider Electric comments: “With the current economic situation and growing energy costs; budgets are contracting making it increasingly important for companies to operate their datacentres more efficiently. However, it is not just a financial concern, as the rising social conscience and legislative drivers over carbon emissions will have a great impact on changing behaviours and practices. As Governments introduce energy saving targets, companies will be compelled to adopt a “green” IT strategy.”

The UK Governments Carbon Reduction Commitment (CRC) scheme aims to reduce the level of carbon emissions produced by ‘low energy-intensive’ organisations by around 1.2 million tonnes of CO2 per year by 2020. However with power at the forefront of data centre design and cost, this Government interference had left the sector with a high price to pay.

Philip Low, managing director of BroadGroup commented: “Although carbon reduction is the global goal, the implementation of schemes by individual European governments does vary. The UK government’s (CRC) scheme for example is widely criticised, and has not factored in the need for enterprises to migrate to cloud services as part of the growth and expansion by data centres. We have already seen evidence of data centre build plans being curtailed in the UK, and investment moving to other countries such as the Netherlands, where schemes address the core challenge of growth and carbon planning more astutely.”

Mr Cattier comments on how APC by Schneider Electric can help firms with data centre outsourcing requirements: “Our company provides enterprise customers with a fully integrated solution to optimise their data centre power and cooling consumptions in a cost effective manner. Technologies evolve extremely rapidly and customers demand a fast deployment, so our modular solution allows for change and growth of IT deployment and density without over-sizing the data centre.”

The Data Centre Europe Conference takes place at Espaces Antipolis, near Nice in France from 22 – 23 April 2010. For more information about the event and to book tickets visit http://www.datacentres.com/DCE/ there is an early bird discount available for those who book by 12 March 2010.

The patron of the event is APC by Schneider Electric. Sponsors of the event are: Interxion, TelecityGroup, XKL LLC, Euclyde SA, Strategies/CadwinFM, Lamda Hellix Datacentres, APL, CB Richard Ellis. Keynote/Participating Organization: Microsoft. Industry Partners: Colocation Exchange, Noodlesoft Technologies, TMT Consultants, Media Partners: IX News Search, Data Centre News, Telecom Deal Alert, IT One. PR Partner: VP Communications.

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Kirsty Marshall

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VP Communications

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